3 months ago
Founding Content and Growth Lead
Pylon
San Francisco, CA (Hybrid)Full time
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All marketing roles in the US
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Founding Content and Growth Lead
San Francisco, CA (Hybrid)
$138K/yr - $170K/yr (Est.)Senior LevelFull time
Posted 3 months ago
Job Summary
Own the audience building and channel strategy for a mortgage-focused content program while partnering with the CEO to turn market insight into compelling, shareable narratives.
- Distribution: Build the audience across core channels and define what works, then scale it.
- Content: Produce opinionated, data-driven content and unique formats that move thinking in mortgage/fintech.
- Founder presence: Co-create CEO and brand content that reaches customers, talent, and investors.
Job Description
Own the audience-building and channel strategy for mortgage-focused content, while working directly with the CEO to translate industry knowledge into shareable narratives.
- Distribution: Build Pylon's audience from the ground up across X, LinkedIn, and wherever the conversation is actually happening. Own the channel strategy, grow the following, figure out what works and do more of it.
- Content: Create content that earns attention: opinionated takes on the mortgage industry, showcasing our team and customers, original data and research, formats no one in this space has tried yet. You know the difference between a post that gets polite engagement and one that actually makes people think differently.
- Founder presence: Work directly with our CEO to build his presence alongside your own. You'll help translate what Pylon knows about the mortgage industry into content that reaches customers, talent, and investors.
- Experiments: Run growth experiments end-to-end: hypothesis, test, read the results, share what you learned. You'll have the budget and autonomy to test fast. Signal is more important than activity.
- Community and earned media: Identify and activate the channels where our buyers actually are: communities, newsletters, podcasts, events. Build relationships with the writers, operators, and influencers who shape how people in mortgage and fintech think about infrastructure.
Requirements: You have taste. You know what great content looks like and why most of it misses
- You have taste. You know what great content looks like and why most of it misses
- You've grown something from zero (an account, a community, a product) and you know what actually made it work
- You're fluent on social as a practitioner (not just a user). You understand how platforms distribute content and you engineer for it
- You've grown a following from zero and can point to the specific moves that made it happen
- You've actually built content systems using AI (vs used ChatGPT to write captions)
- You can write arguments, narratives, and ideas that make people want to share them
- You own the numbers: tracking what's working, why, and can report it back in a way that informs what comes next
- You're comfortable being a face of the brand
Preferred: What we're looking for
- You have taste. You know what great content looks like and why most of it misses
- You've grown something from zero (an account, a community, a product) and you know what actually made it work
- You're fluent on social as a practitioner (not just a user). You understand how platforms distribute content and you engineer for it
- You've grown a following from zero and can point to the specific moves that made it happen
- You've actually built content systems using AI (vs used ChatGPT to write captions)
- You can write arguments, narratives, and ideas that make people want to share them
- You own the numbers: tracking what's working, why, and can report it back in a way that informs what comes next
- You're comfortable being a face of the brand
Pylon
Pylon is the modern alternative to Zendesk, optimized for B2B. We bring together everything a post-sales team needs including a ticketing system, B2B omnichannel integrations (Slack Connect, Microsoft Teams), modern chat widget, AI knowledge base, AI agents, account intelligence, customer marketing, and more.
Founded in 2022
San Francisco, California, USA
99 employees (9 in marketing)
Salaries
SalaryGuide estimate
$138K/yr – $170K/yr
Modelled from 3 comparable roles.
Marketing Team
Marketing Team Size
6 (6% of company)
Median Career Experience
12 years
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$51.3M
Last Raise
$31M
Series B, 7 months ago
Funding History
- Aug 2025Series B • $31M
- Aug 2024Series A • $17M
- Jul 2023Seed • $3.2M
Traffic Signals
Monthly Visitors
222K
Monthly Google Ads Budget
$852.1K
Traffic Source Mix
Search
28.2%
Direct
58.6%
Referral
10.2%
Social
2%
Paid
0.8%
Headcount Trend
Current headcount: ~102
Recent News
Links
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