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6 marketing jobs

Sazerac Company logo
1 day ago

Global Manager - Digital, CRM & AI

Sazerac Company

Jeffersontown, KY (Remote)Other$93K/yr – $140K/yr
Sazerac Company logo
5 weeks ago

Media Planner - Buyer

Sazerac Company

USA (On-site)Other$99K/yr – $148K/yr
Sazerac Company logo
6 weeks ago

Brand Portfolio Manager – South America

Sazerac Company

Miami, FL (Hybrid)Other$72K/yr – $108K/yr
Sazerac logo
6 weeks ago

Public Relations Associate Manager - Communications

Sazerac

USA (Unknown)$68K/yr – $101K/yr
Sazerac Company logo
6 weeks ago

Public Relations Associate Manager - Communications

Sazerac Company

USA (Remote)Other$68K/yr – $101K/yr
Sazerac Company logo
3 months ago

Partnerships Marketing Manager

Sazerac Company

Jeffersontown, KY (Remote)Other$95K/yr – $135K/yr

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6 jobs
Sazerac Company logo

Global Manager - Digital, CRM & AI

Sazerac Company

Jeffersontown, KY (Remote)

$93K/yr - $140K/yrIn-houseOtherManager6+ years exp.
1 day ago
Sazerac Company logo

Media Planner - Buyer

Sazerac Company

USA (On-site)

$99K/yr - $148K/yrIn-houseOtherSenior level8+ years exp.
5 weeks ago
Sazerac Company logo

Brand Portfolio Manager – South America

Sazerac Company

Miami, FL (Hybrid)

$72K/yr - $108K/yrIn-houseOtherMid level4+ years exp.
6 weeks ago
Sazerac logo

Public Relations Associate Manager - Communications

Sazerac

USA (Unknown)

$68K/yr - $101K/yrIn-houseManager3+ years exp.
6 weeks ago
Sazerac Company logo

Public Relations Associate Manager - Communications

Sazerac Company

USA (Remote)

$68K/yr - $101K/yrIn-houseOtherMid level3+ years exp.
6 weeks ago
Sazerac Company logo

Partnerships Marketing Manager

Sazerac Company

Jeffersontown, KY (Remote)

$95K/yr - $135K/yrIn-houseOtherMid level5+ years exp.
3 months ago
Sazerac Company logo
Sazerac Company

Global Manager - Digital, CRM & AI

Jeffersontown, KY (Remote)

$93K/yr – $140K/yrManager6+ years expOther

Posted 1 day ago

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Job Summary

Own the design and delivery of integrated DTC digital programs spanning e-commerce, CRM, content, SEO, and AI-enabled optimization, with cross-functional alignment and capability building.

  • Lead CRM strategy and lifecycle management
  • Drive AI adoption in content production
  • Align digital marketing across brands

Job Description

Responsibilities

  • Develop integrated digital frameworks and methods across DTC workstreams including e-commerce, SEO/AIO, content, CRM and UX.
  • Integrate Digital Approaches with Homeplaces and physical Branded Experiences.
  • Develop CRM activities that improve customer acquisition, engagement, retention and lifetime value across the DTC ecosystem.
  • Ensure CRM initiatives are integrated with broader digital, media and content approach.
  • Lead the adoption of AI across DTC content production, identifying opportunities to improve speed, quality, scale and operational efficiency.
  • Contribute to internal capability building by promoting best practice across digital marketing, CRM and AI across the organization.

Requirements

  • Bachelors degree in Marketing, Economics, or a related field, or equivalent demonstrable experience
  • Minimum 6 years' experience in digital marketing with demonstrable strong progression from execution into strategic thinking and leadership.
  • Excellent stakeholder management and presentation skills, with experience engaging senior managers and director level leadership.
  • Comfortable operating in a matrixed, global organization across multiple brands and functions.
  • Proven experience developing integrated digital strategies and tactics across e-commerce, paid media, SEO/AEI, CRM, and content within a multi-brand environment.
  • Experience developing CRM strategies and plans including customer lifecycle management, segmentation, personalization and marketing automation.
  • Experience with AI applications across digital marketing, including ai search optimization (AEO), AI-assisted content production and workflow automation in brand and consumer discovery.
  • Experience with CRM platforms such as Klaviyo or Salesforce, consumer data platforms (CDPS), first-party data tactics and audience management.
  • Strong analytical capability with experience translating complex performance data into strategic recommendations.
  • Platform experience including Shopify, WordPress, Google analytics 4, Google search console, Brightedge (or equivalent), CRM platforms and major paid media platforms.

Benefits

  • Sazerac offers a comprehensive compensation and benefits package that includes medical, dental, vision, 401K, paid time off, and more. These benefits may vary depending on location and work type. Learn more about how we support our employees here.
Sazerac Company logo

Sazerac Company

3.5 Glassdoor

Founded in 1850, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Our vision is to become one of the industry’s most desired places to be. Sazerac attributes its success to a unique blend of history, culture, brands, relationships, innovation, technology, and most importantly, its people. Visit our website to learn more about our award winning brands and culture!

Founded in 1850
Louisville, Kentucky, US
2.3K employees (155 in marketing)
www.sazerac.com
62% recommend to a friend
77% CEO approval

Salaries

Posted range

$93K/yr – $140K/yr

Taken straight from the job posting.

See all Sazerac Company salaries

Marketing Team

Marketing Team Size
138 (6% of company)
Median Career Experience
10 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
1

People

Marketing Leadership

Sara Saunders
Sara Saunders
Chief Marketing Officer
At the company for 5 years 5 months
Bryan Rakowski
Bryan Rakowski
VP Brand Portfolio
At the company for 3 years 5 months
Amy Remley
Amy Remley
Vice President Global Marketing Demand
At the company for 4 years 9 months
Nina Ceretto-Groefsema
Nina Ceretto-Groefsema
U.S. Head of Shopper Marketing
At the company for 2 years 6 months

Traffic Signals

Monthly Visitors
81.1K
Traffic Source Mix
Search
59.7%
Direct
32.3%
Referral
5.4%
Social
1.8%
Paid
0.5%

Headcount Trend

Current headcount: ~2.3K

Recent News

Sazerac invests more than $1B in US spirits production
Oct 22, 2025 • Food Dive
Sazerac plans $38m Indiana expansion
Oct 21, 2025 • The Spirits Business
Billion-dollar bourbon barrel campus coming to Taylor County, Sazerac says
Oct 21, 2025 • Lexington Herald Leader
Pappy, Buffalo Trace maker Sazerac plans $1 billion+ in expansions
Oct 20, 2025 • Lexington Herald Leader
Sazerac’s Sara Saunders mixes creativity and culture across 500-plus brands
Oct 20, 2025 • Ad Age
Buffalo Trace parent company Sazerac announces $1B investment into KY. What we know
Oct 20, 2025 • The Courier-Journal
Sazerac investing $38M to expand in New Albany with 25 new jobs
Oct 17, 2025 • Lane Report
Sazerac details latest expansion of New Albany distilling plant
Oct 17, 2025 • Inside INdiana Business
Sazerac Acquires Texas Vodka Company
Oct 10, 2025 • Food Manufacturing
Sazerac Acquires Western Son Vodka
Oct 6, 2025 • foodprocessing.com
Sazerac Co. acquires Western Son Vodka and Distillery
Oct 3, 2025 • Beverage Industry
Sazerac acquires Texas-based vodka distillery
Oct 3, 2025 • The Business Journals
Sazerac acquires Western Son Vodka
Oct 2, 2025 • The Spirits Business
Sazerac strikes deal to snap up Western Son
Oct 2, 2025 • Just Drinks
Fireball Turns Up the Heat in 'Cin City' with Bookable Cinnamon Apple Orchard on Wheels
Oct 2, 2025 • PR Newswire
Sazerac acquires Western Son Vodka
Oct 1, 2025 • Global Drinks Intel
Sazerac Acquires Western Son Vodka & Distillery, Expanding Texas Footprint
Oct 1, 2025 • Brewbound
SAZERAC COMPANY ACQUIRES WESTERN SON VODKA AND DISTILLERY
Oct 1, 2025 • PR Newswire
SAZERAC COMPANY ACQUIRES WESTERN SON VODKA AND DISTILLERY
Oct 1, 2025 • WV News
Spirits company Sazerac to air first Super Bowl ad
Sep 29, 2025 • Sports Business Journal
Sazerac Partners with Andrews Distributing on New RTD Brands
Sep 29, 2025 • Brewbound
Sazerac Expands RTD Portfolio with New Texas Brands
Sep 29, 2025 • BevNET.com
Buffalo Trace Is Hitting the Road for a Free Touring Whiskey Tasting Experience — But Only in 4 Cities
Sep 21, 2025 • MSN
Press Release: 1792 Bourbon Welcomes Cognac Cask Finish To Its Portfolio
Sep 18, 2025 • Breaking Bourbon
Coca-Cola Partners With Sazerac To Promote Its Alcoholic Drink Company In The U.S Spirit Market - Brand Spur
Sep 18, 2025 • Brand Spur
Coca-Cola taps in Sazerac for Fresca Mixed
Sep 17, 2025 • The Spirits Business
Coca-Cola partners with Sazerac to expand alcoholic beverage portfolio
Sep 16, 2025 • FoodBev Media
Coca-Cola Shifts Alcohol Strategy With Sazerac Partnership
Sep 15, 2025 • citybiz
Report: Sazerac to partner with Coca-Cola on RTD products - Louisville Business First
Sep 12, 2025 • The Business Journals
Coca-Cola moves alcoholic beverage partnership to Sazerac
Sep 11, 2025 • Just Drinks
Coca-Cola’s Red Tree Moves Fresca Mixed From Constellation Brands to Sazerac
Sep 10, 2025 • Brewbound
Buffalo Trace bourbon tour hits the road. How to get a taste near you
Sep 4, 2025 • The Courier-Journal
Sazerac Co readies Buffalo Trace US tasting tour
Sep 4, 2025 • Global Drinks Intel
A sinful twist on a flavor you thought you knew: Meet Fireball Blazin' Apple
Sep 2, 2025 • PR Newswire
Press Release: Sazerac Barrel Select Contributes Elmer T. Lee Single Barrel For Charity Program Benefitting St. Jude Children’s Research Hospital
Aug 28, 2025 • Breaking Bourbon
Sazerac Co taps robots for US Svedka activation – video
Aug 27, 2025 • Global Drinks Intel
Sazerac banks on India's affluent consumers to drive bourbon whiskey sales
Aug 27, 2025 • Livemint.com
Sazerac Co partners with biotech company for Buffalo Trace by-products conversion
Jul 15, 2025 • Global Drinks Intel
This National Tequila Day, Mango Shotta Wants You to Let Your Man-Go, Literally
Jul 14, 2025 • PR Newswire
Sazerac Co appoints next COO following retirement – Global Drinks Intel exclusive
Jul 4, 2025 • Global Drinks Intel
Sazerac Launches Garavogue 20 Year Old Irish Whiskey from Hawk’s Rock Distillery
Jun 9, 2025 • The Whiskey Wash
Sazerac unveils first Hawk’s Rock whiskey
Jun 9, 2025 • The Spirits Business
Global Bourbon Spirits Market Set For 6.5% Growth, Reaching $11.37 Billion By 2029
Jun 5, 2025 • EIN Presswire
Buffalo Trace Is Going to Start Selling Its Rare Whiskeys on Sazerac’s New Online Shop
Jun 4, 2025 • Robb Report
Sazerac makes Hong Kong debut
May 16, 2025 • The Drinks Business
Sazerac Co’s Traveller Whiskey strikes Major League Baseball deal
May 8, 2025 • Global Drinks Intel
Sazerac Company Proudly Introduces Hawk’s Rock Distillery
Apr 28, 2025 • Food & Beverage Magazine
Sazerac Rebrands Irish Whiskey Distillery to Hawk’s Rock
Apr 24, 2025 • Fred Minnick
Sazerac Co. introduces Hawk's Rock Distillery
Apr 23, 2025 • Beverage Industry
Sazerac’s Irish Distillery Finally Has A Name: Hawk’s Rock
Apr 23, 2025 • Forbes
Sazerac Renames Irish Distillery in Hopes of Building a 'Global Hub'
Apr 23, 2025 • Food Manufacturing
Sazerac rebrands Lough Gill Distillery
Apr 23, 2025 • The Spirits Business
Sazerac renames Lough Gill Distillery
Apr 23, 2025 • Drinks International
Sazerac Co renames Irish whiskey business as Hawk’s Rock Distillery
Apr 23, 2025 • Global Drinks Intel
Sazerac Company Proudly Introduces Hawk's Rock Distillery
Apr 23, 2025 • PR Newswire
Flood recovery begins at Sazerac’s Buffalo Trace Distillery
Apr 14, 2025 • Just Drinks
Inspections of affected barrels will take time as flood cleanup progresses at Kentucky distillery
Apr 12, 2025 • SeattlePi
Senior citizens could win lifetime supply of Fireball
Mar 25, 2025 • The Spirits Business
Sazerac Co offers lifetime Fireball supply for consumers of a certain age
Mar 25, 2025 • Global Drinks Intel
Fireball Announces Epic Senior Citizen Discount, Offers Lifetime Cinnamon Whisky Supply to Fans Who Are 90+
Mar 24, 2025 • PR Newswire
You Could Win a Lifetime Supply of Fireball, But Only If You're a Member of the Greatest Generation
Mar 24, 2025 • Food & Wine
Sazerac brings Barrel Select programme to UK
Mar 19, 2025 • The Spirits Business
Cream Liqueur Market to Reach 6.7 USD Billion by 2032 with 4.05% CAGR Driven by increasing purchasing power
Mar 17, 2025 • EIN Presswire
Organic Tequila Market to Reach at 13.6% CAGR by 2032 Driven by increasing emphasis on health and wellness
Mar 12, 2025 • EIN Presswire
Sazerac Barrel Select: unique initiative set for UK launch
Mar 11, 2025 • Harpers Wine & Spirit Trade Review
Tequila Market to Hit USD 18.4 Billion by 2032, Driven by Celebrity Endorsements & Marketing
Feb 21, 2025 • EIN Presswire
M&A Report: New year started with $3.4B sale of H&E Equipment
Feb 18, 2025 • New Orleans CityBusiness
Giving back: Sazerac Company hosts California wildfire relief fundraiser
Feb 12, 2025 • Moodie Davitt Report
Sazerac offers rare Bourbons for California wildfire relief
Feb 12, 2025 • The Spirits Business
Sazerac Offers First-Ever Pappy Single Barrel In California Wildfire Relief Campaign
Feb 12, 2025 • The Whiskey Wash
FROM ICE IN THE GLASS TO ICE ON THE CHAIN: PAUL MASSON BRANDY AND RAPPER PAUL WALL TEAM UP TO COVER A FAN IN ICE
Feb 12, 2025 • Morningstar, Inc.
Sazerac Will Auction A Barrel Of Pappy Van Winkle To Support California Wildfire Relief
Feb 11, 2025 • Forbes
Press Release: SAZERAC COMPANY TO HOST CALIFORNIA WILDFIRE RELIEF FUNDRAISER FEATURING THREE ULTRA RARE BOURBON OFFERINGS
Feb 11, 2025 • Breaking Bourbon
SAZERAC COMPANY TO HOST CALIFORNIA WILDFIRE RELIEF FUNDRAISER FEATURING THREE ULTRA RARE BOURBON OFFERINGS
Feb 11, 2025 • PR Newswire
Sazerac Co. and STG Team Up for Buffalo Trace Prohibition Collection Series #2
Jan 15, 2025 • halfwheel
Sazerac finalises Svedka Vodka purchase
Jan 7, 2025 • The Spirits Business
US liquor maker Sazerac to introduce more brands of Bourbon whisky in India
Dec 10, 2024 • Business Standard
Sazerac Company targets India's whisky market to uncork bourbon growth
Dec 10, 2024 • Business Standard
Sazerac Co. to acquire Svedka vodka from Constellation Brands
Dec 4, 2024 • The Business Journals
Constellation Brands to sell Svedka Vodka to Sazerac, sharpens focus on premium spirits
Dec 3, 2024 • Reuters
Constellation Brands selling Svedka vodka to Sazerac
Dec 3, 2024 • Food Dive
Sazerac buys Svedka vodka from Constellation
Dec 3, 2024 • Just Drinks
Constellation to Sell Svedka Vodka to Sazerac
Dec 3, 2024 • VinePair
Sazerac buys Svedka from Constellation Brands
Dec 3, 2024 • The Spirits Business
Sazerac buys Svedka vodka from Constellation
Dec 3, 2024 • Yahoo Finance
Constellation Brands to sell Svedka vodka to Sazerac as wine and spirits segment struggles
Dec 3, 2024 • CNBC
Sazerac 18 Year (2024) Review
Nov 8, 2024 • Breaking Bourbon
LEADING GLOBAL SPIRITS COMPANY SAZERAC COMPLETES ACQUISITION OF AWARD-WINNING, READY-TO ...
May 1, 2024 • PR Newswire
GLOBAL SPIRITS COMPANY SAZERAC SIGNS DEAL TO ACQUIRE BUZZBALLZ, A RAPIDLY GROWING BEVERAGE BUSINESS WITH INNOVATIVE BRANDS
Mar 20, 2024 • PR Newswire
Buffalo Trace Lends Beloved Bourbon Flavors to 6 Limited-Edition Tequilas
Jan 28, 2024 • Men's Journal
City looks for agreement with Sazerac property on KY 192
Dec 6, 2023 • sentinel-echo.com
Hi-Spirits re-names to Sazerac to reflect global growth
Nov 29, 2023 • DRAM Scotland
Sligo's Lough Gill Distillery bought by The Sazerac Company
Jun 20, 2022 • RTE.ie
Sazerac’s Last Drop Distillers launches first autumn collection
Oct 28, 2020 • Lane Report
A Stay-at-Home Whiskey Project: The Infinity Bottle
Jan 1, 1970 • New York Times (NYT)
Bartenders Tell Us The One Cocktail They Never Get Sick Of Making
Jan 1, 1970 • UpRoxx - Tech
House of Somrus Names New Head of Global Business
Jan 1, 1970 • Newswire
Hope you're thirsty: 400-wine tasting, wine history, Bloody Mary Fest, Sazerac House events
Jan 1, 1970 • New Orleans
Brown-Forman Sells 3 Whiskey Brands to Sazerac
Jan 1, 1970 • The Street
Sazerac Brands named 2nd and 3rd finest whiskeys in the world
Jan 1, 1970 • Lane Report

Links

www.sazerac.comLinkedInCrunchbase

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