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9 marketing jobs

Aristocrat Interactive logo
6 days ago

Marketing Automation Strategist 

Aristocrat Interactive

Quincy, MA (Remote)Full time$84K/yr – $156K/yr
Aristocrat Interactive logo
2 months ago

CRM Retention Coordinator

Aristocrat Interactive

Quincy, MA (On-site)Full time$56K/yr – $104K/yr
Aristocrat Interactive logo
3 months ago

Digital Content Coordinator

Aristocrat Interactive

Lansing, MI (On-site)Full time$60K/yr – $111K/yr
Aristocrat Interactive logo
4 months ago

Copywriter

Aristocrat Interactive

Quincy, MA (On-site)Full time$76K/yr – $141K/yr
Aristocrat Interactive logo
4 months ago

Marketing Automation Strategist

Aristocrat Interactive

Boston, MA (On-site)Full time$81K/yr – $151K/yr
Aristocrat Interactive logo
4 months ago

Marketing Manager

Aristocrat Interactive

Lansing, MI (Hybrid)Full time$114K/yr – $212K/yr
Aristocrat Interactive logo
4 months ago

Intern, Digital Marketing

Aristocrat Interactive

Bedford, NH (On-site)Part time$13/hr – $24/hr
Aristocrat Interactive logo
5 months ago

CRM Retention Coordinator

Aristocrat Interactive

Boston, MA (Hybrid)Full time$60K/yr – $111K/yr
Aristocrat Interactive logo
5 months ago

CRM & Loyalty Manager

Aristocrat Interactive

Boston, MA (Hybrid)Full time$111K/yr – $207K/yr

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9 jobs
Aristocrat Interactive logo

Marketing Automation Strategist 

Aristocrat Interactive

Quincy, MA (Remote)

$84K/yr - $156K/yrIn-houseFull-timeMid level5+ years exp.
6 days ago
Aristocrat Interactive logo

CRM Retention Coordinator

Aristocrat Interactive

Quincy, MA (On-site)

$56K/yr - $104K/yrIn-houseFull-timeMid level2+ years exp.
2 months ago
Aristocrat Interactive logo

Digital Content Coordinator

Aristocrat Interactive

Lansing, MI (On-site)

$60K/yr - $111K/yrIn-houseFull-timeMid level2+ years exp.
3 months ago
Aristocrat Interactive logo

Copywriter

Aristocrat Interactive

Quincy, MA (On-site)

$76K/yr - $141K/yrIn-houseFull-timeMid level3+ years exp.
4 months ago
Aristocrat Interactive logo

Marketing Automation Strategist

Aristocrat Interactive

Boston, MA (On-site)

$81K/yr - $151K/yrIn-houseFull-timeMid level5+ years exp.
4 months ago
Aristocrat Interactive logo

Marketing Manager

Aristocrat Interactive

Lansing, MI (Hybrid)

$114K/yr - $212K/yrIn-houseFull-timeSenior level7+ years exp.
4 months ago
Aristocrat Interactive logo

Intern, Digital Marketing

Aristocrat Interactive

Bedford, NH (On-site)

$13/hr - $24/hrIn-housePart-timeIntern/new grad
4 months ago
Aristocrat Interactive logo

CRM Retention Coordinator

Aristocrat Interactive

Boston, MA (Hybrid)

$60K/yr - $111K/yrIn-houseFull-timeEntry level, mid level2+ years exp.
5 months ago
Aristocrat Interactive logo

CRM & Loyalty Manager

Aristocrat Interactive

Boston, MA (Hybrid)

$111K/yr - $207K/yrIn-houseFull-timeSenior level5+ years exp.
5 months ago
Aristocrat Interactive logo
Aristocrat Interactive

Marketing Automation Strategist 

Quincy, MA (Remote)

$84K/yr – $156K/yrMid Level5+ years expFull time

Posted 6 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize lifecycle marketing for the Michigan iLottery program, leading automation, QA, testing, and performance analysis across channels.

  • Define lifecycle priorities with stakeholders
  • Drive engagement through personalized workflows using Bloomreach

Job Description

Responsibilities

  • Take full responsibility for the complete marketing automation and lifecycle approach for the Michigan iLottery program.
  • Act as the primary point of accountability for lifecycle automation performance and scalability.
  • Partner with marketing and business leaders to define lifecycle priorities and automation opportunities.
  • Compose, build, and optimize automated workflows across email, SMS, push notifications, weblayers, in-app messages, surveys, and personalized website experiences.
  • Leverage predictive modeling and advanced personalization features to drive engagement and retention.
  • Configure and manage complex triggers, segmentation logic, and multi-step customer journeys.
  • Complete promotional and bonus campaigns within automation workflows.
  • Maintain integrations with CRM, analytics, and data platforms for real-time targeting and personalization.
  • Identify and resolve automation risks and technical limitations.
  • Enforce QA, testing, and launch standards for all automated campaigns.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in marketing automation, lifecycle marketing, CRM operations, or marketing operations roles.
  • Proven hands-on experience with Bloomreach Engagement or a similar platform.
  • Expertise in lifecycle marketing strategy, behavioral targeting, and campaign experimentation.
  • Demonstrated experience owning lifecycle or CRM performance metrics.
  • Proficiency with Bloomreach features such as weblayers and in-app messaging.
  • Experience with Jinja or similar templating logic for dynamic personalization.
  • Strong analytical skills to synthesize data into insights and recommendations.
  • Excellent communication and collaboration skills.
  • Highly organized and diligent, with the ability to manage multiple high-impact initiatives.

Benefits

  • This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching.
Aristocrat Interactive logo

Aristocrat Interactive

At Aristocrat Interactive, we’re transforming the world of online gaming, iLottery and entertainment.With five go-to-market segments – Gaming Systems, iLottery, iGaming & Sports, iGaming White-Label, and Content & Aggregation – we are proud to serve the entire online RMG industry in regulated markets.We inspire players each and every day by providing our partners in casinos, sports, and government with world-class content, full-service iLottery capabilities, and a complete suite of back-end managed solutions.With a seamless bridge from land to online, we are proud to be your long-term partner throughout your journey in the interactive era.

Macquarie Park, New South Wales, AUS
1.4K employees (134 in marketing)
aristocratinteractive.com

Traffic Signals

Monthly Visitors
15.9K
Traffic Source Mix
Search
41.4%
Direct
35.8%
Referral
14.7%
Social
6.1%
Paid
1.2%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
58 (4% of company)
Median Career Experience
16 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

People

Marketing Leadership

Rachel Verslues, MBA, PCM, CDMP
Rachel Verslues, MBA, PCM, CDMP
Head of Marketing, Global iLottery
At the company for 2 years 2 months
Jessie Teague
Jessie Teague
iLottery Marketing Director
At the company for 1 year 10 months
Stephanie DuVal
Stephanie DuVal
Director of Customer Marketing, North America
At the company for 1 year 10 months
Ninfa Valdez
Ninfa Valdez
Director of Marketing & Communications
At the company for 2 years 2 months