SalaryGuide
AboutPricingBlogFor Employers

Marketing jobs

9 marketing jobs

Sirius XM Radio logo
11 hrs ago

Group Vice President, Consumer Marketing

Sirius XM Radio

New York City, NY (On-site)Full time$229K/yr – $300K/yr
Sirius XM Radio logo
7 days ago

Marketing Specialist, Aviation & Marine Services

Sirius XM Radio

New York City, NY (On-site)Full time$62K/yr – $82K/yr
SiriusXM logo
2 weeks ago

Coordinator, Content Marketing & Partnerships, Sports

SiriusXM

New York City, NY (Unknown)Full time$51K/yr – $56K/yr
SiriusXM logo
1 month ago

Associate Director, Campaign Quality & Controls

SiriusXM

Oakland, CA (On-site)Full time$113K/yr – $143K/yr
SiriusXM logo
2 months ago

Part Time Merchandising & Partner Marketing Assistant

SiriusXM

New York City, NY (Unknown)Part time
Sirius XM Radio logo
2 months ago

Manager, Campaign Development

Sirius XM Radio

Los Angeles, CA (On-site)Full time$91K/yr – $115K/yr
SiriusXM logo
2 months ago

Fall Intern, Social Content - Part-Time

SiriusXM

New York City, NY (On-site)Part time
Sirius XM Radio logo
3 months ago

Social Media Manager, Sports

Sirius XM Radio

New York City, NY (On-site)Full time$85K/yr – $100K/yr
Sirius XM Radio logo
3 months ago

Manager, Brand Partnerships

Sirius XM Radio

Los Angeles, CA (On-site)Full time$97K/yr – $129K/yr

All marketing roles in the US

Get alerts for this search

All marketing roles in the US

Get alerts for this search

9 jobs
Sirius XM Radio logo

Group Vice President, Consumer Marketing

Sirius XM Radio

New York City, NY (On-site)

$229K/yr - $300K/yrIn-houseFull-timeDirector/executive
11 hrs ago
Sirius XM Radio logo

Marketing Specialist, Aviation & Marine Services

Sirius XM Radio

New York City, NY (On-site)

$62K/yr - $82K/yrIn-houseFull-timeMid level2+ years exp.
7 days ago
SiriusXM logo

Coordinator, Content Marketing & Partnerships, Sports

SiriusXM

New York City, NY (Unknown)

$51K/yr - $56K/yrIn-houseFull-timeMid level
2 weeks ago
SiriusXM logo

Associate Director, Campaign Quality & Controls

SiriusXM

Oakland, CA (On-site)

$113K/yr - $143K/yrIn-houseFull-timeSenior level8+ years exp.
1 month ago
SiriusXM logo

Part Time Merchandising & Partner Marketing Assistant

SiriusXM

New York City, NY (Unknown)

In-housePart-timeEntry level
2 months ago
Sirius XM Radio logo

Manager, Campaign Development

Sirius XM Radio

Los Angeles, CA (On-site)

$91K/yr - $115K/yrIn-houseFull-timeManager5+ years exp.
2 months ago
SiriusXM logo

Fall Intern, Social Content - Part-Time

SiriusXM

New York City, NY (On-site)

In-housePart-timeIntern/new grad
2 months ago
Sirius XM Radio logo

Social Media Manager, Sports

Sirius XM Radio

New York City, NY (On-site)

$85K/yr - $100K/yrIn-houseFull-timeSenior level6+ years exp.
3 months ago
Sirius XM Radio logo

Manager, Brand Partnerships

Sirius XM Radio

Los Angeles, CA (On-site)

$97K/yr - $129K/yrIn-houseFull-timeManager5+ years exp.
3 months ago
Sirius XM Radio logo
Sirius XM Radio

Group Vice President, Consumer Marketing

New York City, NY (On-site)

$229K/yr – $300K/yrDirector/ExecutiveFull time

Posted 11 hrs ago

  • Job
  • Company
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links

Job Summary

Own and steer SiriusXM's brand strategy and integrated marketing portfolio, leading brand direction, creative strategy, media architecture and cross-functional partnerships to drive consumer relevance and business impact.

  • Own brand positioning, long-term direction and cross-functional brand strategy
  • Lead integrated creative, media, partnerships and experiential marketing programs
  • Align with consumer strategy and lifecycle to expand reach and deepen loyalty

Job Description

Responsibilities

  • Define and steward SiriusXM's brand positioning, differentiation, architecture and long-term brand direction, ensuring the brand remains distinctive and relevant.
  • Lead the development of creative strategy and expression across SiriusXM marketing, establishing a high bar for ideas, storytelling, design and execution.
  • Identify and develop integrated marketing opportunities that bring together creative, media, content, talent, partnerships, digital and live experiences to amplify our most important moments and create greater consumer relevance.
  • Turn SiriusXM’s unique content, talent, access and programming into compelling consumer propositions and marketing ideas that create relevance and demand.
  • Develop marketing strategies that broaden SiriusXM’s relevance with new and evolving consumer segments while strengthening the connection with our existing customer base.
  • Lead Media Strategy, defining the role of media within our integrated marketing approach, including channel strategy, investment priorities and measurement.
  • Partner with Marketing Activation & Operations to translate media strategy into effective activation and optimization across digital platforms.
  • Develop consumer-facing marketing opportunities with partners that extend the brand, create distinctive opportunities and connect SiriusXM with consumers in relevant ways.
  • Expand how SiriusXM uses experiential marketing, live moments, fandom and merchandise to create larger, more integrated brand experiences.
  • Partner closely with Consumer Strategy to translate audience priorities, consumer needs and identified opportunities into brand and marketing strategies.

Requirements

  • Typically has 18 or more years of experience with 9-12 or more years of management experience.
  • Demonstrated success making an established consumer brand more relevant to new or evolving audiences without relying primarily on traditional mass-media advertising or wholesale brand reinvention.
  • Proven ability to turn content, talent, cultural moments, experiences or other differentiated assets into integrated marketing that creates consumer interest and demand.
  • Strong creative judgment and demonstrated ability to inspire, evaluate and elevate creative ideas and execution.
  • Deep digital fluency and experience using digital, social and emerging channels to amplify content, experiences and cultural moments.
  • Experience developing integrated strategies that connect creative, media, content, partnerships, digital and physical experiences rather than treating them as independent disciplines.
  • Strong understanding of modern media, with the strategic judgment to balance brand building and performance objectives and determine channel roles and investment priorities.
  • Strong cultural fluency and an instinct for fandom—understanding how talent, content, live moments and access can create relevance and deeper consumer connection.
  • Strong commercial orientation and a track record of connecting marketing decisions to measurable customer and business outcomes.
  • Exceptional communication, storytelling and influencing skills, with the ability to establish a clear marketing point of view across senior cross-functional teams.

Preferred

  • Experience in media, entertainment, subscription, live experiences or another culturally relevant consumer business is strongly preferred.
Sirius XM Radio logo

Sirius XM Radio

3.4 Glassdoor

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.

Founded in 1990
New York, New York, USA
6.3K employees (1,685 in marketing)
www.siriusxm.com
55% recommend to a friend
66% CEO approval

Salaries

Posted range

$229K/yr – $300K/yr

Taken straight from the job posting.

See all Sirius XM Radio salaries

Marketing Team

Marketing Team Size
954 (15% of company)
Median Tenure
14.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$4.2B
Last Raise
$1.3B
Post IPO Debt, 18 days ago

Funding History

  • Feb 2026
    Post IPO Debt • $1.3B
  • Aug 2025
    Post IPO Debt • $2B
  • Jul 2025
    Post IPO Equity • $459M

Traffic Signals

Monthly Visitors
16.9M
Monthly Google Ads Budget
$224.2K
Traffic Source Mix
Search
15.7%
Direct
78.8%
Referral
4.4%
Social
0.5%
Paid
0.5%

Headcount Trend

Current headcount: ~6.3K

Recent News

SiriusXM Appoints Zac Coughlin as Chief Financial Officer
Nov 18, 2025 • PR Newswire
How my teenage son, a nonspeaker with autism, became a radio host on SiriusXM The Beatles Channel
Nov 17, 2025 • Milwaukee Journal Sentinel
Comedian Stavros Halkias Inks SiriusXM Deal For Podcast ‘Stavvy’s World’
Nov 10, 2025 • Deadline
Netflix Approaches SiriusXM For Video Podcast Licensing
Nov 5, 2025 • The Hollywood Reporter
SiriusXM Rings in the Holiday Season with Extensive Collection of Festive Channels
Nov 4, 2025 • Sirius XM Holdings Inc. (SIRI)
Here are the 23 holiday stations on SiriusXM this year
Nov 4, 2025 • 9News
SiriusXM Reports 33 Million Subscribers, Beats Wall Street Expectations
Oct 30, 2025 • The Hollywood Reporter
MrBallen Podcast Moves to SiriusXM (Exclusive)
Oct 27, 2025 • The Hollywood Reporter
SiriusXM Declares Quarterly Cash Dividend
Oct 22, 2025 • PR Newswire
SiriusXM Artist Residency with Kenny Chesney: Live Interviews, Takeovers & More
Oct 22, 2025 • SiriusXM
Federal Court Rejects SiriusXM Bid To Dismiss Hidden Fee Case
Oct 16, 2025 • Radio Ink
Megyn Kelly to Lead Her Own SiriusXM Channel in New Multi-Year Deal
Oct 9, 2025 • Variety
Megyn Kelly Inks New Deal With SiriusXM, Will Get Her Own Channel
Oct 9, 2025 • The Hollywood Reporter
SiriusXM To Launch Megyn Kelly Channel As Part Of New Multi-Year Deal
Oct 9, 2025 • Deadline
Megyn Kelly Launches Her Own 24/7 SiriusXM Channel
Oct 9, 2025 • SiriusXM
SiriusXM Media Takes Center Stage At First-Ever “Built with Audio” Advertising Showcase: “We Are Your #1 Strategic Partner in Audio”
Oct 7, 2025 • Sirius XM Holdings Inc. (SIRI)
Andy Cohen Will Interview Howard Stern as SiriusXM Talks Continue
Oct 6, 2025 • The Hollywood Reporter
Mandy Barnett Joins SiriusXM’s Willie’s Roadhouse
Oct 3, 2025 • MusicRow.com
Global Sensation KAROL G Launches Exclusive Channel on SiriusXM :: Sirius XM Holdings Inc. (SIRI)
Oct 1, 2025 • Sirius XM Holdings Inc. (SIRI)
2025 LA AUTO SHOW® TO SHOWCASE THE LEADERS DEFINING THE FUTURE OF MOBILITY DURING AUTOMOBILITY LA®
Sep 25, 2025 • PR Newswire
Disney+ gets a price hike — at the most awkward possible time
Sep 24, 2025 • The Blade
Howard Stern Cancels Disney+ in Support of Jimmy Kimmel and Criticizes ABC: ‘Someone’s Got to Step Up and F—ing Say’ That ‘We’re Not Gonna Bow’ to the Government
Sep 22, 2025 • Variety
3 No-Brainer Warren Buffett Stocks to Buy Right Now -- Including Sirius XM Holdings and the Vanguard S&P 500 ETF
Sep 22, 2025 • The Motley Fool
Best Stock to Buy Right Now: SiriusXM vs. Spotify
Sep 22, 2025 • The Motley Fool
The Celia Cruz AZÚCAR! Channel Celebrates the Queen of Salsa’s Legacy
Sep 18, 2025 • SiriusXM
New Taylor Swift Radio Channel Will Play Her Music 24 Hours a Day — And It’s Channel 13, Of Course
Sep 18, 2025 • Billboard
Amazon Adds SiriusXM to Programmatic Sales Offer
Sep 16, 2025 • Variety
SiriusXM Strikes Deal With Amazon DSP for Audio Ads Across Its Platforms
Sep 16, 2025 • ADWEEK
Amazon is dialing up its DSP in pact with SiriusXM
Sep 16, 2025 • Digiday
SiriusXM and Amazon Ads Announce Audio Advertising Partnership
Sep 16, 2025 • radioworld.com
Amazon Expands Its Programmatic Integration With SiriusXM
Sep 16, 2025 • AdExchanger
Andy Cohen Strikes New Deal With SiriusXM
Sep 15, 2025 • Deadline
Andy Cohen Reups With SiriusXM
Sep 15, 2025 • The Hollywood Reporter
Is SiriusXM Holdings Stock an Obvious Buy Right Now?
Sep 14, 2025 • The Motley Fool
2025 Q2 Earnings: Here’s What Every Music Company Made
Sep 11, 2025 • Billboard
Howard Stern Denies SiriusXM Firing Rumors, Says “I Can’t Leave Now”
Sep 8, 2025 • The Hollywood Reporter
Howard Stern's Sirius contract fight shows how much streaming has eaten away at radio
Sep 8, 2025 • Morningstar.com
Warren Buffett Gets Good News From Howard Stern: 'I'm Very Happy At Sirius'
Sep 8, 2025 • Benzinga.com
Howard Stern says 'very happy at Sirius,' Variety reports
Sep 8, 2025 • thefly.com
SoundExchange launches appeal of ruling in SiriusXM lawsuit, says satellite radio firm has underpaid royalties by $400M
Sep 8, 2025 • Music Business Worldwide
Howard Stern walks away from SiriusXM after two decades
Sep 8, 2025 • thecanadianpressnews.ca
Dave Stephenson Joins SiriusXM’s Board
Sep 8, 2025 • citybiz
Dave Stephenson Joins SiriusXM's Board of Directors
Sep 8, 2025 • PR Newswire
CNBC duped live on air by Howard Stern’s fake exit from SiriusXM: ‘That whole thing was a joke?!’
Sep 8, 2025 • Business – Latest Financial & Stock Market News | New York Post
Howard Stern returns to SiriusXM radio show after trolling listeners
Sep 8, 2025 • thecanadianpressnews.ca
Howard Stern Pranks Listeners With ‘Andy Cohen 100’ Switcheroo Bit in Return to Air: ‘That Was All Masterminded By Me’
Sep 8, 2025 • Billboard
SiriusXM & Pandora Add Jordan Hatton To Nashville Team
Sep 5, 2025 • MusicRow.com
Hope for Howard? SiriusXM CEO Says “We’ll Get to the Right Place” on Stern Contract Renewal
Sep 4, 2025 • The Hollywood Reporter
Kentucky’s Beshear and SiriusXM sign deal for airing podcast and live events
Sep 4, 2025 • Kentucky Lantern
Andy Beshear Podcast & Live Specials on SiriusXM Progress
Sep 4, 2025 • SiriusXM
Podcasting Market Size to Surpass USD 217.63 Billion by 2032, Owing to Rising Smartphone Adoption, On-Demand Content Demand, and Expanding Monetization Models | Research by SNS Insider
Sep 3, 2025 • SNS Insider pvt ltd
The Crunchbase Tech Layoffs Tracker
Sep 3, 2025 • Crunchbase News
Stephen A. Smith’s SiriusXM Shows | Watch and Listen Live
Sep 2, 2025 • SiriusXM
SiriusXM to Present at the 2025 BofA Media, Communications & Entertainment Conference and the 2025 Goldman Sachs Communacopia + Technology Conference
Sep 2, 2025 • Morningstar.com
SiriusXM to Present at the 2025 BofA Media, Communications & Entertainment Conference and the 2025 Goldman Sachs Communacopia + Technology Conference
Sep 2, 2025 • PR Newswire
Best Stock to Buy Right Now: SiriusXM vs. Apple
Sep 1, 2025 • The Motley Fool
Metallica Shreds Tiny Hamptons Show for David Zaslav, Sylvester Stallone and Dozens of Die-Hard Fans: Concert Review
Aug 29, 2025 • Variety
SiriusXM Taps Marshmello for Monthly Radio Show on BPM
Aug 28, 2025 • Digital Music News
Country Superstar Kelsea Ballerini Heads to Chicago for a One Night Only SiriusXM & Pandora Concert
Aug 27, 2025 • Sirius XM Holdings Inc. (SIRI)
SoundExchange Moves for Default Judgement Against Napster — But Faces Aggressive Dismissal Push from Sonos in Unpaid-Royalties Suit
Aug 22, 2025 • Digital Music News
Sirius XM says revolving facility principal increased to $2 billion
Aug 21, 2025 • MarketScreener
SiriusXM’s SXM-10 Satellite Successfully Begins Operational Service
Aug 20, 2025 • Business Wire
The Human Heartbeat Behind Sirius XM’s The Message
Aug 19, 2025 • CCM Magazine
Should You Forget Sirius XM? This Stock Has Made Far More Millionaires.
Aug 19, 2025 • The Motley Fool
Rich Eisen returning to host ‘SportsCenter’ after ‘MNF’ game on ESPN
Aug 18, 2025 • Sports Business Journal
SiriusXM Artist Residency with Maroon 5: Live Performances, Interviews & Takeovers
Aug 15, 2025 • SiriusXM
How to Win Oasis Concert Tickets on SiriusXM’s Lithium
Aug 14, 2025 • SiriusXM
Aquent, Sirius and Talent Quarter commit to new Age Inclusive Recruiter program
Aug 13, 2025 • prnasia.com
Sirius XM put volume heavy and directionally bearish
Aug 13, 2025 • thefly.com
The pricey property portfolio that Howard Stern built with his $500 million SiriusXM contract
Aug 13, 2025 • Morningstar.com
Can Sirius XM Survive Without Howard Stern?
Aug 12, 2025 • The Motley Fool
Why SiriusXM Teamed With Narrativ
Aug 11, 2025 • radioworld.com
SoundExchange slams judge’s ruling in SiriusXM case as ‘entirely wrong on the law’
Aug 11, 2025 • Music Business Worldwide
More Leaks Point to a Howard Stern Exit From SiriusXM—$500 Million Deal Doesn’t Look Up for Renewal
Aug 11, 2025 • Digital Music News
Sirius XM Stock Looks Cheap -- or Does It?
Aug 10, 2025 • The Motley Fool
Warren Buffett Just Took a Multi-Billion-Dollar Writedown on One of Berkshire Hathaway's Longtime Holdings and Is Now Piling Into a Deep Value Opportunity With a 5% Yield
Aug 9, 2025 • The Motley Fool
SoundExchange Loses SiriusXM Lawsuit: Judge Says Royalties Org Is ‘Not a Legal Advocacy Group’
Aug 8, 2025 • Business – Billboard
A district court judge throws out SoundExchange's 2023 suit against SiriusXM, which had argued SoundExchange doesn't have the right to litigate royalty disputes (Stuart Dredge/Music Ally)
Aug 8, 2025 • Mediagazer
Federal Court Tosses SiriusXM Unpaid-Royalties Suit — SoundExchange Fires Back Against the ‘Unfortunate and Incorrect Ruling’
Aug 8, 2025 • Digital Music News
Warren Buffett Buys Stock Of Company With $500 Million Howard Stern Decision To Make
Aug 7, 2025 • Benzinga.com
Howard Stern’s Stint At SiriusXM Reportedly Nearing An End.
Aug 6, 2025 • Insideradio.com
Metallica Goes Maximum Volume with New Year-Round SiriusXM Channel :: Sirius XM Holdings Inc. (SIRI)
Aug 6, 2025 • Sirius XM Holdings Inc. (SIRI)
Howard Stern Show to be canceled on Sirius XM, The Sun reports
Aug 6, 2025 • thefly.com
Is Howard Stern Getting Cancelled? SiriusXM’s Colossal $500 Million Contract Is Up for Renewal
Aug 6, 2025 • Digital Music News
SiriusXM Introduces Artist Residency Initiative, a New Way for Artists to Connect with Fans Across Multiple Channels and Genres
Aug 5, 2025 • Sirius XM Holdings Inc. (SIRI)
Berkshire Hathaway hikes Sirius XM stake to 37% after a sell-off on weak earnings
Aug 5, 2025 • Investing
SiriusXM Kicks Off Multi-Channel Artist Residency Initiative With Maroon 5 and Bailey Zimmerman
Aug 5, 2025 • Billboard
Thinking of Buying Sirius XM Stock? Here's 1 Red Flag and 1 Green Flag.
Aug 4, 2025 • The Motley Fool
Should You Buy Sirius XM Stock After Earnings?
Aug 3, 2025 • The Motley Fool
Why Everyone Is Talking About Sirius XM Stock
Aug 3, 2025 • The Motley Fool
Seaport Research says buy Sirius XM on dip following Q2 results
Aug 1, 2025 • thefly.com
SiriusXM Reports Second Quarter 2025 Operating and Financial Results :: Sirius XM Holdings Inc. (SIRI)
Jul 31, 2025 • Sirius XM Holdings Inc. (SIRI)
SiriusXM Revenue Falls 2% Amid Subscriber, Ad Declines: ‘We Continue to See Challenges’
Jul 31, 2025 • Billboard
SiriusXM Q2: revenue down 2% YoY to $2.14B, net income down 42% to $205M, as subscriber revenue fell $21M, and 33M paid subscribers, down 68K from Q1 (Caitlin Huston/The Hollywood Reporter)
Jul 31, 2025 • Mediagazer
SiriusXM Reports Second Quarter 2025 Operating and Financial Results
Jul 31, 2025 • PR Newswire
Sirius XM reports Q2 EPS 57c, consensus 77c
Jul 31, 2025 • thefly.com
Sirius XM falls nearly 8% after reporting mixed Q2 results
Jul 31, 2025 • Seeking Alpha
SiriusXM reaffirms $8.5B revenue and $2.6B adjusted EBITDA targets through cost discipline and new product initiatives
Jul 31, 2025 • Seeking Alpha
Sirius XM backs FY25 revenue view of $8.5B, consensus $8.5B
Jul 31, 2025 • thefly.com
‘Morbid’ Podcast Moves to SiriusXM In Multiyear Deal (Exclusive)
Jul 30, 2025 • The Hollywood Reporter

Links

www.siriusxm.comLinkedInX (Twitter)Crunchbase