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Marketing jobs

7 marketing jobs

4 weeks ago

Manager, Product and Affinity Marketing

AOPA

Frederick County, MD (Hybrid)Full time$68K/yr – $75K/yr

5 months ago

Marketing Operations Mgr

AOPA

Frederick, MD (On-site)Full time$75K/yr – $85K/yr

5 months ago

Mgr Email Marketing

AOPA

Frederick County, MD (On-site)Full time$70K/yr – $76K/yr

5 months ago

Mgr Product and Affinity Marketing

AOPA

Frederick County, MD (On-site)Full time$65K/yr – $72K/yr

6 months ago

Marketing Operations Spc

AOPA

Frederick County, MD (On-site)Full time$75K/yr – $85K/yr

6 months ago

Marketing Data Analyst

AOPA

Frederick County, MD (Hybrid)Full time$75K/yr – $85K/yr

6 months ago

Communications Specialist

AOPA

District of Columbia, USA (On-site)Full time$65K/yr – $80K/yr

All marketing roles in the US

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All marketing roles in the US

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7 jobs

Manager, Product and Affinity Marketing

AOPA

Frederick County, MD (Hybrid)

$68K/yr - $75K/yrIn-houseFull-timeManager5+ years exp.

4 weeks ago

Marketing Operations Mgr

AOPA

Frederick, MD (On-site)

$75K/yr - $85K/yrIn-houseFull-timeSenior level4+ years exp.

5 months ago

Mgr Email Marketing

AOPA

Frederick County, MD (On-site)

$70K/yr - $76K/yrIn-houseFull-timeManager5+ years exp.

5 months ago

Mgr Product and Affinity Marketing

AOPA

Frederick County, MD (On-site)

$65K/yr - $72K/yrIn-houseFull-timeSenior level5+ years exp.

5 months ago

Marketing Operations Spc

AOPA

Frederick County, MD (On-site)

$75K/yr - $85K/yrIn-houseFull-timeMid level2+ years exp.

6 months ago

Marketing Data Analyst

AOPA

Frederick County, MD (Hybrid)

$75K/yr - $85K/yrIn-houseFull-timeMid level2+ years exp.

6 months ago

Communications Specialist

AOPA

District of Columbia, USA (On-site)

$65K/yr - $80K/yrIn-houseFull-timeMid level2+ years exp.

6 months ago

AOPA

Manager, Product and Affinity Marketing

Frederick County, MD (Hybrid)

$68K/yr – $75K/yrManager5+ years expFull time

Posted 4 weeks ago

Job Summary

Own and execute product and affinity marketing strategies to grow customer base, drive revenue, and expand brand reach through partnerships and campaigns.

Define positioning, messaging, and go-to-market plans
Build collateral, events, and KPI-driven campaigns with data insights

Job Description

Responsibilities

Develop and execute product marketing strategies that grow our customer base and drive revenue.
Develop compelling product positioning, messaging, and value propositions tailored to different target audiences.
Collaborate with internal and external stakeholders to align marketing efforts with product launches, updates, and overall business goals.
Create and maintain sales collateral, presentations, and product content to support stakeholders and customer-facing efforts.
Monitor product performance and analyze customer feedback to refine marketing strategies and enhance product experience.
Build and nurture relationships with key affinity groups, partnerships, and communities to expand our brand reach and drive customer loyalty.
Develop and execute affinity-based marketing campaigns, leveraging partner networks, co-branded efforts, and customer engagement strategies.
Identify opportunities to integrate products into affinity group offerings and enhance customer experience through strategic partnerships.
Collaborate with cross-functional teams to ensure consistency in messaging and branding across all affinity marketing channels.
Track and report on affinity marketing performance, measuring ROI and identifying areas for continuous improvement.

Requirements

Bachelor’s degree in marketing, business, or a related field.
5+ years of experience in marketing, affinity marketing, leadership or related fields.
Strong understanding of product positioning, customer segmentation, and go-to-market strategies.
Experience working with affinity groups, partnerships, or community-based marketing.
Excellent communication, presentation, and interpersonal skills.
Proficiency in marketing analytics tools, CRM systems, and budgeting programs (e.g., Tableau, Salesforce Marketing Cloud, NetSuite, Adaptive).
Strong project management skills, communication skills and ability to prioritize in a fast-paced environment.
Creative thinking with an analytical mindset to drive data-driven decisions.

Preferred

MBA preferred

Benefits

Flight Training (earn your Private Pilot License for free) & Annual Flight Proficiency Program (so you can keep flying and remain proficient)
Medical, Dental, and Vision insurance is available for employees and their dependents the 1st of the month following their start date
Flexible Spending Plans
Health Savings Plan with employer contribution (for eligible participants)
401(k) Retirement Plan with a company match, and annual discretionary supplemental employer contribution
Company paid Short and Long-term Disability Insurance
Company paid Life Insurance and AD&D insurance with the option to buy up
Paid Time Off (PTO): 17 days accrued during first year (accruals increase based on tenure)
Paid Holidays: 12 holidays
Personal days: 3 (prorated based on hire date)

AOPA

3.3 Glassdoor

Whether you're new to aviation or a seasoned pilot, you’ll findtools, advocacy, and resources here to support every stage of your journey.Aviation news, pilot insights, and AOPA advocacy in your feed.

Founded in 1939

Frederick, Maryland, USA

431 employees (79 in marketing)

www.aopa.org

56% recommend to a friend

45% CEO approval