4 weeks ago
Social Media Specialist - Mid-level
Leidos
Falls Church, VA (Hybrid)Full time$52K/yr â $94K/yr
Marketing Jobs in Virginia
601 marketing jobs
Social Media Specialist - Mid-level
Falls Church, VA (Hybrid)
$52K/yr â $94K/yrMid Level3+ years expFull time
Posted 4 weeks ago
Job Summary
Own the end-to-end management of DHA social media programs across multiple platforms, driving content development, publishing, analytics, and engagement strategies in coordination with government stakeholders.
- Lead content planning and performance analysis to improve reach and interaction.
- Collaborate with government planners and communications professionals to align social media with priorities.
- Coordinate crisis communications, live events, and emerging issues with rapid-response content.
Job Description
Responsibilities
- Support DHA enterprise and leadership social media accounts across Facebook, LinkedIn, Instagram, X, and other Government-approved platforms.
- Research and develop creative social media content tailored to specific platforms, target audiences, communications objectives, and industry best practices.
- Assist with annual assessments of DHA social media platforms, including performance analysis and recommendations for new tactics, tools, techniques, and opportunities to improve audience reach and engagement.
- Monitor social media trends, platform changes, and evolving audience behaviors and provide recommendations to improve DHAâs social media presence.
- Develop and support social media plans, campaigns, and tactics designed to increase audience awareness, engagement, and interaction.
- Draft long-range social media plans for Government review and develop ad hoc content plans or tactics to support emerging issues, crisis communications, or trending news opportunities.
- Coordinate with Government planners and communications professionals to support development and execution of recurring social media plans and daily content.
- Develop, edit, schedule, and manage Government-approved social media content, including copy, imagery, graphics, video, and other digital assets.
- Program and publish approved content using social media management platforms such as Sprinklr, Sprout Social, or comparable tools.
- Monitor DHA social media channels for comments, messages, questions, and other audience engagement and, with Government coordination and approval, develop appropriate responses within established timelines.
Requirements
- Bachelorâs degree in Communications, Public Relations, Journalism, Marketing, Digital Media, Advertising, English, or a related field and a minimum of 3 years of relevant professional experience in social media, digital communications, public affairs, strategic communications, marketing, or a related discipline.
- Experience managing or supporting organizational, enterprise, executive, or leadership social media accounts across multiple platforms.
- Experience developing and executing social media content, campaigns, editorial plans, or platform-specific communications.
- Working knowledge of major social media platforms, including Facebook, LinkedIn, Instagram, and X, and familiarity with platform-specific audiences, functionality, trends, and best practices.
- Experience using social media management tools such as Sprinklr, Sprout Social, Hootsuite, or comparable platforms.
- Experience collecting, analyzing, and reporting social media performance data, including engagement, reach, audience growth, and content performance.
- Ability to interpret social media analytics and use findings to support communications recommendations and decision-making.
- Familiarity with social listening tools and techniques used to monitor online conversations, audience sentiment, emerging trends, and reputational issues.
- Demonstrated ability to develop clear, creative, and audience-appropriate social media content.
- Experience supporting real-time, emerging issue, crisis, or rapid-response communications is preferred.
Preferred
- Prior military or civilian service is preferable.
- Experience supporting the Defense Health Agency, Military Health System, DoD, or other federal health or defense organizations.
- Experience working in healthcare communications, military public affairs, or headquarters-level strategic communications environments.
- Familiarity with SOP development, communications governance, and enterprise communications toolkits.
Leidos
3.9 Glassdoor
Leidos is a Fortune 500ÂŽ innovation company rapidly addressing the worldâs most vexing challenges in national security and health. The company's global workforce of 48,000 collaborates to create smarter technology solutions for customers in heavily regulated industries. Headquartered in Reston, Virginia, Leidos reported annual revenues of approximately $15.4 billion for the fiscal year ended December 29, 2023.Leidos was cited for the meaningful work employees perform that is challenging, impactful, and aligned with our customersâ missions as reasons professionals want to work and stay at our company. Leidos has also been named to lists including Forbesâ Best Employers for Diversity, Forbesâ Americaâs Best Employers for Women, Military Times Best for Vets Employers, and Ethisphere Instituteâs World's Most Ethical CompaniesÂŽ.Employees enjoy career enrichment opportunities available through mobility and development and experience rewarding relationships with supportive supervisors and talented colleagues and customers. Employees appreciate our flexible work environment, allowing for and encouraging a true work-life balance. Our professionals are also excited about our Employee Resource Groups, like the Collaborative Outreach with Remote and Embedded Employees (CORE), which strives to create an environment where every employee, regardless of location, feels fully engaged as a valued employee of Leidos. Your most important work is ahead, visit careers.leidos.com for our latest opportunities.
Founded in 1969
Reston, Virginia, USA
36K employees (954 in marketing)
78% recommend to a friend
87% CEO approval
Salaries
Posted range
$52K/yr â $94K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
562 (2% of company)
Median Career Experience
15 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
2
People
HR / Recruitment
Marketing Leadership
Suzzanna McCown
Director, Integrated Marketing
At the company for 14 years 4 months
Stephanie Hill
Senior Director of Marketing
At the company for 4 years 8 months
Jimmy Faggett II
Director of Marketing Analytics and Administration
At the company for 5 years 2 months
Stuart Thomas John FCIM
Associate Director, Marketing Communications (Logistics & Mission Support)
At the company for 7 years 6 months
Funding
Last Raise
Post IPO Debt, 1 years ago
Funding History
- Feb 2025Post IPO Debt
Traffic Signals
Monthly Visitors
541.3K
Monthly Google Ads Budget
$52.3K
Traffic Source Mix
Search
26%
Direct
53.3%
Referral
15.4%
Social
4.6%
Paid
0.6%
Headcount Trend
Current headcount: ~35.8K
News about Leidos
Links
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