Responsibilities

• Manage and grow affiliate programmes across TikTok, Shopify and Meta.
• Proactively recruit, onboard and nurture new affiliates.
• Source and outreach to high-quality UGC creators.
• Manage creator briefs, gifting, rates, deliverables, usage rights and deadlines.
• Maintain a consistent pipeline of UGC for organic and paid content.
• Monitor affiliate performance and identify opportunities to increase participation and revenue.
• Identify high-performing creators and affiliates and develop them into longer-term relationships.
• Own and nurture relationships with existing UGC creators, affiliates, celebrity hairstylists and industry contacts.
• Maintain regular contact with key relationships rather than only reaching out when we need something.
• Identify new stylists, creators and industry contacts we should be building relationships with.

Requirements

• Minimum 3 years' experience across affiliate marketing, UGC, creator outreach or a closely related role
• Proven experience managing and growing affiliate programmes
• Hands-on experience with TikTok, Shopify and Meta affiliates
• Strong experience sourcing and managing UGC creators
• Excellent outreach, communication and relationship-building skills
• Experience managing gifting, creator briefs, deliverables and usage rights
• Highly organised and confident managing multiple projects and relationships simultaneously
• Strong commercial understanding of affiliate performance and growth
• Experience coordinating models, locations, shoots or content production
• Proactive, resourceful and comfortable working independently

Benefits

• 28 days' holiday, including bank holidays
• Option to buy up to 5 additional days each year
• Performance bonus
• Flexible working hours
• Exclusive staff discounts and early access to new launches
• Genuine ownership and autonomy
• Career development opportunities
• Company pension