Responsibilities

• Act as the dedicated social media and influencer partner for the Marvel and Lucasfilm portfolio, helping to develop and execute franchise-specific campaigns, content and audience engagement strategies across UK and EMEA markets.
• Support the planning, execution and optimisation of social media and influencer activity across Disney UK and EMEA brand channels.
• Help deliver best-in-class, social-first content that strengthens brand affinity and drives audience engagement.
• Support the rollout of social media and influencer playbooks, guidelines and best practice across EMEA markets.
• Manage mid-sized influencer campaigns, including talent identification, outreach, briefing, contracting, campaign delivery and reporting.
• Assist with major influencer projects and support the implementation of The Walt Disney Company Influencer Guidelines.
• Coordinate the creation and sourcing of social content by briefing agencies, designers, content creators and external partners from concept through to completion.
• Lead detailed content planning across always-on and campaign activity, not only event-based content, including copywriting, creative briefing, approvals, asset distribution, publishing and channel scheduling.
• Own regular channel, content and campaign reporting, monitoring performance against agreed KPIs and using insights to identify trends, share learnings and inform future content plans.
• Help support tactical paid social activity, including amplification recommendations, optimisation and performance reporting.

Requirements

• Experience working within a social media, digital marketing or integrated marketing environment, either agency-side or client-side.
• Experience managing social media platforms in a professional capacity, including hands-on channel scheduling and publishing.
• Experience working with influencers, content creators or talent-led campaigns.
• Strong understanding of major social platforms, audience behaviours, emerging trends and platform innovations.
• Strong reporting and analytical skills, with the ability to interpret channel and campaign performance data and translate insights into actionable recommendations.
• Experience developing forward-looking content plans across always-on and campaign activity, beyond live or event-based content capture, and monitoring performance against agreed KPIs and benchmarks.
• Excellent project management and organisational skills, with the ability to manage multiple priorities and deadlines.
• Strong written and verbal communication skills, with the ability to adapt messaging for different audiences and stakeholders.
• Collaborative approach and ability to build strong working relationships across teams, markets and functions.
• Proactive, solutions-focused mindset with strong attention to detail.

Preferred

• Experience capturing or creating social-first content for a consumer-facing brand
• Experience working across multiple international markets or regional teams
• Knowledge of social media management, reporting and governance tools such as Emplifi and 1Password
• Experience supporting paid social media campaigns and amplification activity
• Understanding of social media governance, account security and compliance requirements

Benefits

• 25 days annual leave
• Private medical insurance & dental care
• Complimentary admission to eligible Disney Theme Parks, giving you the opportunity to experience the magic we create and make memories of your own. Admission is subject to availability, capacity restrictions, applicable rules, block-out dates, and eligibility requirements.
• Access to a wide range of Disney discounts on Disney merchandise, Disney Food & Beverage, Disney Resort Hotels, Disney Cruise Line, Adventures by Disney, National Geographic Expeditions, and more. Offerings are subject to availability and may be seasonal, and subject to applicable rules, restrictions, and eligibility requirements.
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney Mosaic, Disney PRIDE, our disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.