Responsibilities

• Proactively develop creative ideas and content formats that push the brand forward
• Identify what we should be doing more of across social - not just executing briefs
• Translate brand pillars (craftsmanship, authenticity, inspiration) into social-first content
• Stay on top of cultural and platform trends, applying them in a way that feels premium and on-brand
• Own the day-to-day management of Instagram, TikTok and Facebook
• Plan, schedule and publish content with consistency and intent
• Maintain a cohesive feed and visual identity aligned with brand guidelines
• Balance brand storytelling with performance-driven content
• Work with the Head of Marketing to shape and evolve the social strategy
• Contribute insights from content performance, community, and trends

Requirements

• 2–4 years experience in a social or content-focused role within ecommerce, sport or lifestyle
• Strong understanding of TikTok, Instagram and Meta ecosystems
• A creative thinker who can generate ideas, not just execute them
• Entrepreneurial mindset - proactive, accountable, and solutions-driven
• Strong understanding of what makes content perform vs what builds brand
• Confident working in a fast-paced, evolving environment

Preferred

• Experience working with paid social campaigns and agencies
• Experience with influencer or athlete marketing
• Basic graphic design / editing skills (CapCut, Adobe, etc.)