Responsibilities

• Develop and execute comprehensive social media strategies aligned with brand goals to increase visibility and engagement.
• Manage daily operations of all social media platforms, including content scheduling, posting, and community interaction.
• Create captivating content including posts, videos, stories, and campaigns that reflect brand voice and appeal to clients.
• Monitor social media trends, analytics, and feedback to optimize performance and increase the number of customers at our shop.
• Collaborate with marketing, PR, and creative teams to ensure consistent messaging across all channels.
• Respond promptly to comments, messages, and inquiries to foster positive relationships with followers.
• Oversee social media advertising campaigns, including budget management and performance analysis.

Requirements

• experience in social media management with a strong portfolio of successful campaigns is helpful but not mandatory
• Excellent communication skills with the ability to craft engaging content tailored for diverse audiences.
• Deep understanding of social media platforms’ algorithms, tools, and best practices.
• Knowledge of public relations principles to manage brand reputation effectively online.
• Strong analytical skills to interpret data insights and adjust strategies accordingly.
• Ability to multitask efficiently in a fast-paced environment while maintaining attention to detail.
• Creative mindset with a passion for staying ahead of digital trends and innovations.