Responsibilities

• Your job is to make sure they do.
• The social strategy end to end, organic and paid, and the growth number that goes with it
• A team of freelance channel specialists you recruit, brief, direct and hold to a standard, so that every platform is run by someone who genuinely understands it
• Our LinkedIn, personally. It is the channel where our mission, our data and our founder’s voice land hardest, and we do not want it outside of our senior team
• The story pipeline: working with client success to find the wins to drive content and tell the stories worth telling, and telling them responsibly
• Influencer and creator partnerships, from identifying the right people to running the collaborations
• The numbers: Reach, engagement, cost per acquired user, and what you are going to change next week because of them

Requirements

• Evidence that you have grown a brand’s social presence and can show the numbers behind it, in whatever form that proof takes
• Experience running organic and paid together, not one at the expense of the other
• A track record of directing other people’s output, whether that is freelancers, an agency or an in-house team
• Fluency in what actually works on each platform, and the honesty to say when something has stopped working
• Hands-on with analytics, and comfortable being critiqued on them
• Comfortable using agentic AI tools in your own work already, and can tell us what you have built or automated with them
• Sound judgement with real people’s stories. Our clients are often at a low point when they come to us and their dignity matters more than a viral post
• At least 3 years employed Social Media Marketing experience.
• Helpful, not essential: B2C growth, legal or professional services, mission-driven organisations, and management experience.

Preferred

• Helpful, not essential: B2C growth, legal or professional services, mission-driven organisations, and management experience.

Benefits

• £45,000 to £55,000. Fully remote, with a London office available whenever you want people around you. Genuinely flexible hours. A team that cares about creativity, health and wellbeing, and a product that is driven to improve everyday people's access to legal justice.