Responsibilities

• Own the day-to-day management of our social media channels, including TikTok, Instagram, Facebook and other relevant platforms.
• Develop and maintain structured social media content calendars across our brands.
• Plan, create, schedule and publish regular social content.
• Create engaging short-form content including filming, photography, editing, graphics and copy.
• Adapt content appropriately for different platforms rather than simply publishing the same content everywhere.
• Monitor comments, messages, engagement and community activity.
• Maintain a consistent brand voice while adapting content to suit different audiences and brands.
• Identify relevant trends, formats, sounds and cultural moments that our brands can authentically participate in.
• Monitor competitors and identify opportunities for our brands to stand out.
• Continuously test new content concepts and formats to improve reach, engagement and conversion.

Requirements

• Demonstrable experience managing social media for a brand or business.
• Strong understanding of TikTok, Instagram and Facebook.
• Experience creating engaging short-form video content.
• Confident filming and editing social content.
• Strong copywriting and storytelling ability.
• Understanding of influencer and creator marketing.
• Experience identifying, contacting and managing creators or influencers.
• Strong understanding of social media analytics and performance measurement.
• Commercial mindset with an understanding that social activity should contribute to wider business objectives.
• Excellent organisation and project-management skills.

Preferred

• Hands-on experience with TikTok Shop.
• Experience recruiting and managing TikTok Shop affiliates.
• Experience managing affiliate or creator programmes.
• Experience working within e-commerce, FMCG, supplements, wellness, beauty or another consumer-product environment.
• Experience with Meta Business Suite, TikTok Analytics and GA4.
• Experience with social media scheduling or management platforms.
• Understanding of paid social advertising.
• Experience working with UGC creators.
• Knowledge of ASA influencer and advertising requirements.
• Basic design skills using tools such as Canva or Adobe Creative Suite.

Benefits

• Canteen
• Casual dress
• Free parking
• On-site gym
• On-site parking