Senior Social Media Manager (12 month MAT COVER)
London, UK (Hybrid)
Posted 5 weeks ago
Job Summary
Own end-to-end social programme delivery and guide the content and community teams to translate brand strategy into culturally relevant campaigns across owned channels.
- Lead social strategy alignment and performance reviews
- Collaborate with designers, content creators and creative teams to deliver integrated campaigns
Job Description
Responsibilities
- Led the delivery of a social programme across owned channels, ensuring activity aligns with overall brand social strategy while remaining culturally relevant for audiences.
- Oversaw the work of writers, community managers and social media management support.
- Shaped the content calendar, identifying opportunities to connect business priorities with local cultural moments, music trends and audience behaviours.
- Guided the day-to-day work of the content and community team, ensuring output is delivered to a consistently high standard and reflects platform best practice.
- Monitored conversations, fandoms, creator communities and emerging trends to identify opportunities for the brand to participate in culture in authentic and meaningful ways.
- Partnered closely with designers, content creators and creative teams to deliver integrated social campaigns and always-on activity.
- Were involved in quarterly business reviews (QBRs), presenting social performance overview, CM highlights, feeding into insights and recommendations for future activity.
- Conducted regular creative reviews, evaluating campaign and editorial performance to identify learnings, opportunities and areas for optimisation.
- Analysed performance data to continuously refine the team’s social approach.
- Oversaw community management, ensuring tone of voice is consistent, engaging and aligned with the brand.
Requirements
- Led the delivery of a social programme across owned channels, ensuring activity aligns with overall brand social strategy while remaining culturally relevant for audiences.
- Oversaw the work of writers, community managers and social media management support.
- Shaped the content calendar, identifying opportunities to connect business priorities with local cultural moments, music trends and audience behaviours.
- Guided the day-to-day work of the content and community team, ensuring output is delivered to a consistently high standard and reflects platform best practice.
- Monitored conversations, fandoms, creator communities and emerging trends to identify opportunities for the brand to participate in culture in authentic and meaningful ways.
- Partnered closely with designers, content creators and creative teams to deliver integrated social campaigns and always-on activity.
- Were involved in quarterly business reviews (QBRs), presenting social performance overview, CM highlights, feeding into insights and recommendations for future activity.
- Conducted regular creative reviews, evaluating campaign and editorial performance to identify learnings, opportunities and areas for optimisation.
- Analysed performance data to continuously refine the team’s social approach.
- Oversaw community management, ensuring tone of voice is consistent, engaging and aligned with the brand.
Benefits
- 25 days holiday
- pension scheme & life assurance
- WAS Passport and Work From Anywhere schemes
We Are Social
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
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