Responsibilities

• Become the marketing expert for the New Build customer, understanding their needs and the home-buying journey.
• Develop insight-led go-to-market strategies and campaigns that bring Hyperoptic's unique Day One Connectivity proposition to life.
• Create compelling customer experiences across every touchpoint, from sales and marketing suites through to move-in communications.
• Build strong relationships with property developers and internal stakeholders to identify new marketing and growth opportunities.
• Inspire and lead cross-functional teams to deliver integrated marketing campaigns that drive subscriber growth.
• Own the end-to-end planning, execution, and optimisation of cross-channel marketing campaigns.
• Develop and deliver quarterly marketing plans with a strong focus on high-impact offline and integrated campaigns.
• Forecast acquisition, renewals, churn, and subscriber performance to support commercial decision-making.
• Define the most effective go-to-market strategies to maximise customer acquisition, penetration, and lifetime value.
• Partner with cross-functional teams to ensure campaigns are delivered seamlessly and achieve maximum ROI.

Requirements

• Significant experience in a customer acquisition role within a subscription-based business.
• A proven track record of delivering successful marketing campaigns.
• Strong experience developing customer segmentation strategies and executing targeted marketing initiatives.
• Excellent analytical skills with the ability to translate complex data into clear insights and actionable recommendations.
• Outstanding stakeholder management and influencing skills, with experience leading cross-functional or virtual teams.
• The ability to balance strategic thinking with hands-on delivery in a fast-paced, high-growth environment.
• Exceptional organisational skills, managing multiple priorities while maintaining attention to detail.
• A resilient, results-oriented mindset with a passion for continuous improvement and commercial success.
• A degree in Marketing, Business, or a related discipline is desirable.

Benefits

• Global Remote working for up to 2 week per year for those who are able to work remotely
• 25 days' paid holiday increasing each year, to a max of 35
• Extra days off for your birthday, moving home, wedding/civil partnership and to volunteer
• Private medical Insurance provided by AXA health
• Life assurance giving you cover of 4 times your base salary
• Partnership with the Kings Trust
• Our pension scheme matches your contributions up to 4%
• Retail offers — discounts from hundreds of recognisable brands
• Free Hyperoptic broadband if you live in a Hyperoptic area
• Enhanced pay for new parents