Responsibilities

• Establish regional plans that translate GTM goals into local events and campaigns.
• Partner with the Snr Events Manager plus global Lifecycle and Demand Generation teams to localise messaging and content for UK buyers, driving pipeline and revenue growth across new logo and expansion efforts.
• Pipeline Management: Partner with SDR teams on targeted events and regional campaigns to build and manage a robust pipeline of new logo and expansion opportunities, ensuring all KPIs are met.
• Cross-Functional Collaboration: Represent the UK market across global marketing forums, acting as the local champion for various disciplines. Collaborate closely with Sales, SDR, People Science, and Customer Success to align quarterly plans, run retrospectives, and ensure seamless lead follow-up through to opportunity conversion.
• Business acumen and influence: Leverage market, customer, and competitor insights to shape regional strategy, providing feedback to global teams to align messaging with local needs.
• Leveraging local partners to run joint events and webinars that generate pipeline and accelerate deals. Working with the Global Partnership Director and EMEA Sales teams to plan, develop and scale the channel.
• Nurturing and building out the local Community Chapters programme: developing it as a flywheel for growth, managing local chapter leads and supporting programming where necessary
• Performance Tracking: Measure the success of your marketing efforts and use data to refine and improve your results.
• Manage the ROI, demonstrating performance and making trade‑offs that maximise impact across programs and channels.
• Manage local vendor relationships to deliver high‑quality executions on time and within budget.

Requirements

• Ideally 7+ years of B2B SaaS marketing experience or equivalent relevant experience where you've driven measurable pipeline and revenue in the UK market
• Demonstrated ability to create and execute regional marketing strategies tailored to drive new business acquisition (ARR), expand from the existing customer base (NRR), and elevate the brand presence within the UK
• Worked and thrived in an international organisation, you know the strength that comes from diverse viewpoints and others experiences - and seek to learn from them
• A mindset geared towards innovation and creativity, with a willingness to experiment and take calculated risks to achieve breakthrough results
• You're confident with using AI and have examples of where you've experimented to improve processes and/or created content to drive results
• Strong analytical skills; you know your way around typical MarTech e.g., Salesforce, HubSpot, webinar and ABM tools (e.g., Splash, 6Sense) to prioritise, measure, and optimise programs
• Exceptional collaboration and communication skills; ability to influence cross‑functional teams (Sales, SDR, CX, Global Marketing teams) without direct authority and operate with operating rigour
• A working understanding of what it takes to scale across new logo and expansion, with comfort balancing high‑touch field activity with working within global scaled digital plays
• Experience working with C Suite ICP and the concept of the buying committee

Preferred

• Customer/Community Marketing experience
• HRTech background
• Familiarity with partnership programs and co-marketing initiatives

Benefits

• Equity through our Employee Share Option Program, so you can share in our long-term success
• Learning programs and coaching to help you thrive and grow
• Quarterly refresh days, an extended end-of-year break and a monthly allowance to support your wellbeing and lifestyle
• Inclusive parental leave from day one
• A MacBook and budget to set up your home workspace, enabling flexibility
• Five annual social impact days to to give back to causes that matter to you
• Medical insurance coverage for you and your family (Available for US & UK only)