Responsibilities - Support the development of the paid media strategy across key channels including Paid Search, Paid Social, Shopping, Display, Programmatic, and Retargeting - Plan and manage activity across multiple markets (initially Canada and United Arab Emirates), balancing performance and brand objectives - Translate commercial goals into clear media plans, forecasts, and channel budgets - Launch, manage, and optimise paid campaigns to drive revenue, customer acquisition and ROAS - Continuously test and refine targeting, creative, bidding strategies and landing pages - Test and refine audiences, creative formats, bidding strategies, and landing pages - Ensure best practice implementation across platforms (e.g. Google Ads, Meta, Pinterest, and others as required) - Work closely with creative and brand teams to shape briefs that are insight-led and performance-focused - Understand how creative, copy, format, and audience targeting impact results across channels - Own paid media budgets and pacing, ensuring efficient spend and strong return on investment Requirements - Proven experience managing paid media campaigns with significant budgets - Strong hands-on experience across Paid Search and Paid Social, including Pinterest, Meta, and Google - Demonstrated ability to drive performance against commercial KPIs (ROAS, CPA, revenue) - Strong analytical skills and confidence using performance data to make decisions - Experience working across multiple markets or regions - Experience in eCommerce, DTC, and B2B environments - Working with team, ideally managing a small team of their own. Nice_to_have - Familiarity with attribution models, analytics and MMM platforms (e.g. GA4, Fospha) - Exposure to international scaling or market expansion - Experience working in multiple languages. - A genuine enthusiasm for paid media and performance marketing - Commercially sharp — you care deeply about what drives revenue and profitable growth - Curious, proactive, and always looking for better ways to improve results - Confident owning your channel while collaborating closely with others - Happy to be based in our Malmesbury HQ and embedded in the wider marketing team Benefits compensation - GBP 50000-55000 YEAR how_to_apply about_company other