Responsibilities

• Own end-to-end C&I solar demand generation strategy.
• Manage demand generation channels, campaign execution and performance evaluation.
• Develop and deliver marketing strategies for commercial solar retrofit and new-build projects.
• Plan and execute integrated, multi-channel campaigns aligned to long sales cycles.
• Work closely with sales teams (Photon Energy / EG Solar) to align targeting and messaging.
• Translate technical solar propositions into compelling commercial messaging.
• Develop sales enablement content to support the C&I buyer journey.
• Position the commercial solar brand consistently across the market.
• Deliver campaigns end-to-end (brief, build, launch, optimise).
• Track performance, attribution and pipeline conversion with marketing teams.
• Use market and customer insights to refine targeting, messaging and spend.
• Collaborate across the B2B marketing team on strategic initiatives.

Requirements

• Minimum 7+ years’ experience in B2B marketing.
• Strong B2B marketing experience within commercial or industrial sectors.
• Experience managing full customer journey and sales pipeline for high-value solutions.
• Proven success in lead generation and pipeline development.
• Knowledge of commercial solar or high-capex technical sales environments (e.g. retrofit, kWp, DNO, MCS).

Benefits

• Employee Assistance Programme (EAP) – Confidential support for your wellbeing, including counselling and financial advice.
• MetLife GP24 – Medical support anytime, anywhere.
• Exclusive Discount Platform (PowerPerks) – Save on retail, travel, entertainment, and more.
• Cycle to Work Scheme – Stay fit and reduce your carbon footprint while saving on a new bike.
• Learning Management System (LMS) – Access tools and training to support your career progression and personal development.
• Apprenticeship Programmes – Open to all employees looking to upskill or retrain, with tailored pathways to support your long-term development.
• Pension Salary Exchange Pension scheme – Investing in your future with a solid retirement plan.