Senior Marketing Executive

Marlow, Windsor and Maidenhead, UK (Hybrid)

Salary Not AvailableSenior Level

Posted 1 month ago

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Job Summary

Own GTM execution and cross functional alignment for Softcat\'s portfolio, driving sales enablement, brand coherence, and multi channel delivery with tight project governance.

  • GTM ownership: define value propositions with Sales, tech councils and partner teams, then manage end to end delivery.
  • Brand story and content: evolve messaging and assets to stay coherent across customers, alliances, and investors.
  • Channel orchestration and content: coordinate events, materials, and digital touchpoints with internal and agency partners.

Job Description

Responsibilities

  • Deliver and support Softcat's Go-To-Market strategy.
  • Support the on-going development and delivery of the Softcat Go To Market strategy and programme
  • Working closely with Softcat's Sales Team, technology councils, sales enablement and partner alliances team to help define clear value propositions for all areas of our portfolio.
  • Project managing all stages of GTM projects from planning to delivery.
  • Support and develop the evolution of the Softcat brand and story so that it is consistent, understood and conveyed by others internally, to our customers, to our Alliances partners and to our shareholder and investor communities, ensuring that this is aligned, coherent across all areas and gaps are continually reviewed and addressed.
  • Liaising with wider marketing delivery functions and 3rd party marketing agencies to deliver GTM marketing activity and content across multiple channels including customer events, sales materials, and digital platforms (website, social and other communications).
  • Building marketing plans to help drive sales performance across all areas of portfolio

Requirements

  • Strong B2B Marketing Experience
  • Strong project management skills with the ability to coordinate multiple activities, stakeholders, and agencies
  • Excellent communication, collaboration, and teamwork skills within fast-paced environments
  • Solid understanding of the sales cycle and digital marketing channels
  • Proficient in Microsoft Office; detail-oriented, proactive, and committed to self-development
  • tain the quality and integrity of Softcat customer marketing content on sales platforms

Benefits

  • Hybrid working - 3 days in the office and 2 days working from home
  • Working flexible hours - flexing the times you start and finish during the day
  • Flexibility around school pick up and drop offs
Softcat logo

Softcat

4.2 Glassdoor

Softcat is a leading provider of IT infrastructure to corporate and public sectors.Over the last 30 years, we’ve built a vibrantly successful, industry-leading business with an unwavering dedication to transformative solutions and customer excellence. We’re certified by Great Place to Work in the UK and Ireland, and ranked 5th in the Super Large category in 2024.We’re headquartered in Marlow (UK) and are proud to have offices across the globe. You can also find us in London, Bristol, Birmingham, Leeds, Manchester, Newcastle, South Coast, Glasgow, Dublin, Singapore and Arlington (USA).Find out more about us at softcat.com, or visit our careers site at softcat.com/careers.

Founded in 1993
Marlow, England, GBR
3.1K employees
82% recommend to a friend
96% CEO approval

Traffic Signals

Monthly Visitors
105.5K
Monthly Google Ads Budget
$9K
Traffic Source Mix
Search
34.9%
Direct
50.8%
Referral
9.7%
Social
3.5%
Paid
1%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

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