Senior Marketing Executive at Priory | Manchester, UK | £30K/yr

Priory

Senior Marketing Executive

Manchester, UK (Hybrid)

£30K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the multi‑channel campaign stack and audience‑led content production with data driven optimization for health and social care services.

Campaign Ownership: end to end multi‑channel planning, briefs, and ROI tracking across national, regional and local markets.
Content & Partnerships: create emails, case studies, video and event assets with internal and external teams to keep messaging accurate and consistent.
Insights to Action: translate performance data into ongoing optimizations and scalable improvements across programs.

Job Description

Own multi‑channel campaign execution with content production and data‑driven optimization for Priory’s healthcare and adult care services.

deliver high-impact, multi-channel campaigns across national, regional and local markets
shape and execute marketing plans that build awareness, increase engagement and drive referrals across Priory’s healthcare and adult care services
create compelling, audience-led content, including emails, case studies, video, and promotional assets including for events
use insight and performance data to continuously optimise campaigns to maximise impact and ROI
work with internal specialists and external creative partners to ensure content is accurate, engaging and consistently delivered across all channels
play a key role in wider marketing initiatives and projects
proven experience in B2B email marketing, across campaign development, delivery and improvement
a confident copywriter with a keen eye for detail; produce clear, compelling content for a range of audiences
commercially minded and creative, highly organised with strong communication skills, able to manage multiple priorities and deliver at pace
confident relationship builder, working with senior stakeholders and collaborative, proactive approach
experience in health or social care would be advantageous
good understanding of Pardot and Salesforce (including data handling and knowledge of automation processes)
experience with video editing tools such as Premiere Pro would be a bonus
Health or social care experience advantageous
Video editing tools experience such as Premiere Pro would be a bonus
25 days Annual Leave + Bank Holidays + additional day’s leave for your Birthday!
Annual leave entitlement increases based on length of service: 27 days after 5 years’ service and 30 days after 10 years’ service
Length of service recognition awards – every 5 years
Employee Assistance Programme
Initial Disclosure Check Cost covered, if applicable to role

Priory

Priory is the leading independent provider of mental health and adult social care in the UK.We support 26,000 people a year to move towards a healthier future so they can live their lives as fully and independently as possible.We treat more than 70 conditions, including depression anxiety, addictions and eating disorders, as well as children’s mental health, across our nationwide network of sites. We also support autistic adults and adults with a learning disability, Prader-Willi Syndrome and brain injuries, as well as older people, within specialist residential care and supported living facilities.With over 13,000 colleagues working at Priory, we have a long and prestigious history, and an unrivalled reputation for making a real and lasting difference to the lives of every individual in our care. Priory is part of MEDIAN Group, a leading pan-European provider of mental health, specialist care and rehabilitation services, focussed on restoring quality of life through effective, evidenced and data-driven care.

Founded in 1980

GBR

5.5K employees

www.priorygroup.com