Responsibilities

• Campaign Strategy & Execution
• Translate DeepL's translation capabilities into compelling, pipeline-driving campaigns tailored to how functional leaders operate and buy, educating the market on the value of AI-powered translation for global business communication.
• Partner with Product Marketing, Field, Performance, and SDR teams to develop go-to-market programs and nurture streams aligned with persona priorities and regional needs.
• Collaborate with Content, Creative, and Regional Marketing teams to produce and localize campaign assets.
• Maintain a global campaign calendar and asset library, ensuring brand consistency, messaging alignment, and timely deployment across all touchpoints, and coordinate with owners of other persona tracks (e.g., Product/Eng/Dev) so the portfolio campaign reads as one coherent motion.
• Account-Based Marketing (ABM)
• Collaborate with the rest of the team to design and execute ABM programs, building tailored campaign strategies, messaging, and content for prioritized accounts and account tiers.
• Partner with Performance Marketing and RevOps to feed account engagement, pipeline influence, and conversion data back into ABM targeting and strategy decisions.
• Continuously refine account segmentation and messaging based on engagement signals, win/loss insights, and sales feedback.
• Measurement & Optimization

Requirements

• 5+ years of experience in B2B SaaS marketing, campaign management, demand generation, or ABM roles.
• Proven track record of managing complex, multi-channel campaigns from strategy through execution.
• Understanding account-based marketing programs, including account tiering, personalized content, and multi-touch orchestration alongside Sales.
• Demonstrated success driving pipeline generation and revenue growth through integrated and account-based campaigns.
• Strong project management skills with the ability to manage multiple campaigns simultaneously and meet deadlines.
• Data-driven decision-making and proficiency in campaign analytics, attribution, and performance optimization.
• Excellent communication skills for cross-functional collaboration and stakeholder management, particularly with Sales and SDR teams.
• AI literacy, including familiarity with GenAI tools for campaign planning, content creation, and execution.

Preferred

• Preferred: previous experience in high-growth SaaS companies (Series B–IPO stage).
• Preferred: experience with ABM platforms (e.g., 6sense, Demandbase, RollWorks) in addition to core marketing tech.
• Marketing Automation: HubSpot
• CRM: Salesforce (or equivalent)
• ABM Platform: 6sense, Demandbase, RollWorks, or similar (preferred)
• Project Management: Asana, Jira, or similar tools
• Content Management: Contentful or comparable CMS/DAM platforms

Benefits

• Diverse and internationally distributed team: joining our team means becoming part of a large, global community with people of more than 90 nationalities. We're more than just colleagues; we're a group of professionals with a shared mission to connect diverse cultures. Our global presence is growing–we've doubled in size nearly every year, with our employees based in the UK, Germany, the Netherlands, Poland, the US, and Japan, and we continue to expand our network.
• Open communication, regular feedback: as a language-focused company, we value the importance of clear, honest communication. We value smooth collaboration, direct and actionable feedback, and believe that leading with empathy and growth mindset makes us better together.
• Hybrid work, flexible hours: we offer a hybrid work schedule, with team members coming into the office twice a week. This allows you to engage directly with your team and experience the unique energy of our workspace, while still enjoying the flexibility and comfort of working from home. With flexible working hours and trust in your productivity, we are in sync with your team’s general locations and time zones to foster effective and seamless collaboration.
• Virtual Shares - An ownership mindset in every role. We believe everyone should share in our success, and that’s why every employee receives Virtual Shares, linking your contribution directly to DeepL’s growth and rewarding you with a stake in our future.
• Regular in-person team events: we bond over vibrant events that are as unique as our team, from local team and business unit gatherings, to new-joiner onboardings, to company-wide events that bring us all together–literally.
• Monthly full-day hacking sessions: every month, we have Hack Fridays, where you can spend your time diving into a project you're passionate about and get the opportunity to work with other teams–we value your initiatives, impact, and creativity.
• 30 days of annual leave: we value your peace of mind. With 30 days off (excluding public holidays) and access to mental health resources, we make sure you're as strong mentally as you are professionally.
• Competitive benefits: just as our team spans the globe, so does our benefits package. We've crafted it to reflect the diversity of our team and tailored it to align with your unique location, to ensure you feel supported every step of the way.