Senior Influencer Marketing Executive

Manchester, UK (Hybrid)

Salary Not AvailableSenior Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own end-to-end influencer partnerships with a multi-brand portfolio, driving revenue through negotiated campaigns and creator-driven content across Instagram, YouTube and TikTok.

  • Own influencer lifecycle from outreach and negotiations to briefing, content approval, and optimization.
  • Coordinate cross-functionally to line up creators with product launches, campaigns and influencer led activities.
  • Track signups, traffic, engagement and sales to continually optimize ROI and report insights to leadership.

Job Description

Responsibilities

  • Manage the full influencer marketing lifecycle, from identifying and outreaching to influencers to briefing, approving content and evaluating campaign performance
  • Build and maintain strong relationships with influencers, agencies and content creators, understanding their needs and business priorities
  • Negotiate commercial partnerships to ensure cost-effective collaborations that drive revenue growth across social media platforms
  • Coordinate with internal teams to address influencer and affiliate needs promptly and effectively
  • Lead influencer activity alongside campaigns, product launches and celebrity collaborations to maximise brand exposure
  • Monitor and report on influencer campaigns, providing insights and recommendations to senior stakeholders
  • Continuously seek out new opportunities with emerging and established influencers to expand reach and impact
  • Track and optimise influencer performance against KPIs, including sign-ups, traffic, engagement and sales
  • Work across multiple channels, including Instagram, YouTube and TikTok, ensuring campaigns are tailored for each platform
  • Identify opportunities to streamline processes and improve campaign efficiency

Requirements

  • Minimum of 2 years' experience in influencer marketing, creator partnerships, affiliate marketing, social media or a related digital marketing role
  • Proven experience managing influencer campaigns from outreach and negotiation through to execution, reporting and optimisation
  • Strong understanding of social media platforms, particularly Instagram, TikTok and YouTube, and how influencer marketing supports wider brand and commercial objectives
  • Experience building and maintaining relationships with influencers, talent managers, agencies and key stakeholders
  • Commercially minded, with experience reviewing proposals, negotiating partnerships and managing campaign budgets to maximise return on investment
  • Strong analytical skills with the ability to interpret campaign performance data and provide actionable recommendations
  • Highly organised, with the ability to manage multiple campaigns and priorities in a fast-paced environment
  • Confident communicator, capable of building relationships internally and externally
  • Creative thinker with the ability to identify partnership opportunities and guide influencers to create high-performing content
  • Comfortable using influencer marketing platforms, analytics and reporting tools
  • Passion for beauty, wellness, social media and creator culture

Preferred

  • Experience within beauty, skincare, wellness or consumer brands
  • Experience managing affiliate partnerships and performance-led influencer campaigns
  • Experience working with international creators and markets
  • Knowledge of emerging social media trends and the wider creator economy

Benefits

  • 25 days holiday (increasing with service) + Holiday Buy scheme
  • Auto enrolment pension scheme
  • Work from home every Wednesday
  • Onsite café, gym and free parking
  • Staff discounts across CurrentBody Skin, ZIIP Beauty and Tria Laser
  • Subsidised travel, Cycle to Work and EV/Tech schemes
  • Supported studies, Employee Assistance Programme and enhanced family leave
  • Social events, office brunches and career development opportunities
The Beauty Tech Group (CurrentBody, ZIIP, Tria) logo

The Beauty Tech Group (CurrentBody, ZIIP, Tria)

3.9 Glassdoor

A global leader in home-use beauty technology, bringing together a portfolio of innovative beauty brands: CurrentBody Skin, ZIIP Beauty and Tria Laser.

Founded in 2009
Cheadle Hulme, England, GBR
211 employees (90 in marketing)
62% recommend to a friend

Traffic Signals

Monthly Visitors
8.7K
Traffic Source Mix
Search
40.6%
Direct
40.3%
Referral
10.3%
Social
7.4%
Paid
1.3%

Headcount Trend

Current headcount: ~211

Marketing Team

Marketing Team Size
84 (40% of company)
Marketing Roles Posted (Last 30 Days)
1

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