Senior Growth Marketing Manager

Greater London, Kensington and Chelsea, UK (Hybrid)

£55K/yr – £60K/yrSenior Level6+ years expFull time

Posted 4 hrs ago

Job Summary

Own end-to-end paid growth strategy and performance across channels, including planning, budgeting, testing, and partner management, while ensuring attribution and incremental growth.

Lead multi-channel paid performance and testing strategy
Coordinate planning and reporting across channels, CRM, and finance
Protect incremental growth and accurate attribution

Job Description

Responsibilities

Build annual and quarterly digital growth plans aligned with revenue, margin and customer targets.
Translate forecasts into channel, audience, campaign and investment plans.
Balance short-term trading performance with sustainable customer and brand growth.
Identify opportunities and risks across acquisition, conversion, retention and customer value.
Own paid performance across Meta, Google, TikTok and emerging channels.
Set budgets, KPIs and testing priorities and hold external agencies accountable.
Independently interrogate channel, audience, bidding and creative recommendations.
Detect deterioration, tracking discrepancies and forecast risk early.
Develop a structured test roadmap across audiences, creative, landing pages, offers and media mix.
Own the affiliate programme, partner recruitment, commission structures and commercial governance.

Requirements

Six or more years in growth, performance or digital marketing, ideally D2C beauty or wellness.
Evidence of delivering measurable, profitable e-commerce growth.
Strong Meta, Google, agency management, Shopify, GA4 and attribution capability.
Commercial understanding of margin, contribution, promotions and forecasting.
Able to connect media, website, CRM, sales and finance data and challenge received explanations.

Benefits

Opportunity to join a growing, science-led wellness brand.
Competitive salary and performance-based bonus.
Pension scheme.
Employee product discount and quarterly product allocation.
Private healthcare.
Birthday day off.
Hybrid working pattern with four days per week in the office.

This Works

3.5 Glassdoor

This Works was created in 2003 by former Beauty Director of Vogue UK and International journalist, Kathy Phillips, as an antidote to modern life, its impact on skin and wellbeing.As both yoga teacher and beauty expert, Kathy understood the link between lifestyle and skin health, creating intelligent, targeted solutions that optimise skin performance 24 hours a day, based on the body clock. .The result was and is a collection of high quality, efficacious products that deliver on their promise without using unnecessary chemicals, that work with your natural Circadian Rhythm to support and maximise skin performance 24 hours a day. This Works was among the pioneer brands to replace sulphates, phalates, GMOs and parabens with cleaner alternatives.

Founded in 2003

London, England, GBR

57 employees (13 in marketing)

www.thisworks.com

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