Senior Content Strategist - 12 month FTC
London, UK (Unknown)
Posted 5 weeks ago
Job Summary
Own and drive the content strategy and delivery across thought leadership, campaigns, social and web, partnering with SMEs to translate technical expertise for clients; harness AI to scale the function, and guide tone, performance, and digital marketing practices while coordinating calendars and stakeholders.
- Plan and brief cross-channel content aligned to brand standards
- Collaborate with subject matter experts to make technical content compelling
- Leverage data and AI to improve content performance and scale
Job Description
Responsibilities
- Plan and brief content across thought leadership, campaigns, social and web, reviewing it against brand and quality standards
- Work with subject matter experts and partners to turn technical expertise into content that clients want to consume
- Understand how AI can help build and scale a modern content function
- Support teams to implement best practice digital marketing including performance marketing and AEO/SEO
- Manage content calendars and prioritise workload across multiple stakeholders and deadlines, briefing external agencies or freelancers where needed
- Use performance data to understand what's working and build in iterative improvements.
- Act as a source of guidance on tone of voice and content best practice for colleagues across the firm
Requirements
- solid experience in content strategy or content marketing, ideally within professional or financial services
- A strong grasp of tone of voice and editorial standards, with the judgement to flex style to audience and channel
- Experience managing multiple stakeholders and competing deadlines without losing sight of quality
- Experience in managing video creation and production alongside agencies
- Understanding of how brand and content fit together and support one another
- A good understanding of how content performance is measured, and how to use that to improve future output
- Comfortable working independently and picking up an existing content programme at pace
Grant Thornton UK LLP
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
