Senior Business Development & Marketing Manager

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own cross functional BD and marketing agenda for a purpose driven law firm, shaping campaigns, client growth programs, and executive communications across priority practices and sectors.

  • Strategic BD & Marketing Campaigns: turn market insight into targeted activity and revenue opportunities with firm leaders and partners.
  • Key Client Programme & Account Planning: drive client growth objectives, partner alignment, and pipeline across priority client groups.
  • External & Internal Communications: oversee website, Beat, impact reporting, and cross cutting groups to ensure consistent output.

Job Description

Responsibilities

  • Work alongside the BDMD and wider BDM team to deliver the BDM strategy to our key stakeholders
  • Work alongside the BDMD to deliver key strategic projects identified to increase revenue, e.g. new client type and sector focus initiatives
  • Be responsible for driving the development of our key internal and external communications channels including the new website, the Beat and While You Were Working
  • Work with key stakeholders to deliver our annual Impact Report
  • Be a key member of the Climate and Nature Group, P&I Board and EDI focus groups to ensure consistency of activity and output across these key areas of the business
  • Work with partners and other senior stakeholders to shape and deliver business development and marketing plans for priority practices, sectors and client groups, with a clear focus on profile, pipeline and revenue growth
  • Play a key role in supporting the BDM team with development of the firm Key Client Programme, including partner-led account planning and client growth objectives at team level
  • Lead the development and delivery of integrated business development and marketing campaigns, working with partners and colleagues across the firm to turn market insight into targeted activity and commercial opportunities
  • Act as a strategic adviser to partners and senior colleagues on business development and marketing priorities, including profile-raising activity, market positioning, cross-selling opportunities and plans for growth
  • Work alongside the BDMD to deliver client satisfaction projects to measure our impact in the market and ways in which we can be better
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Bates Wells

0.0 Glassdoor

We believe in making a positive impact, whether that’s achieving legislative and regulatory change around sustainability, or working on a landmark case with wide-ranging implications. We’re not afraid to challenge the status quo.Our clients are diverse – from global household names, to public bodies, to start-ups. We’re also the firm of choice for thousands of charities and social enterprises. As a values-driven firm we show commitment to our clients, our people, the environment and society. We’re the first UK law firm with a B Corp certification.

London, England, GBR
257 employees
0% recommend to a friend

Traffic Signals

Monthly Visitors
16.3K
Traffic Source Mix
Search
58.7%
Direct
32.1%
Referral
6.2%
Social
1.3%
Paid
1.5%

Headcount Trend

Current headcount: ~257

Marketing Team

Median Tenure
0.2 years
Marketing Roles Posted (Last 30 Days)
1