Group42 is an industry-specific agency, and as such, we are able to establish and manage true relationships with our clients and the editors and writers covering the shelter industry. Our clients appreciate this level of attention and know that their communications plans are not only implemented, but also nurtured by those who created them. Group42 is known for developing iconic brands through a strong, visual brand identity, logo design, effective taglines, a carefully-constructed brand culture, demographic-identification and market research, and eye-catching advertising, combined with a compelling corporate narrative which is disseminated through the print and digital information streams. In addition, the experts at Group42 create digital PR campaigns specifically designed to pinpoint your carefully-targeted demographic.