PR & Marketing Executive at The English Schools' Football Association | Stafford, Staffordshire, UK | £24K/yr – £25K/yr

The English Schools' Football Association

PR & Marketing Executive

Stafford, Staffordshire, UK (Remote)

£24K/yr – £25K/yrEntry LevelPermanent

Posted 3 months ago

Job Summary

Own the PR and content engine for a sports education nonprofit, turning press and publication work into visible campaigns, reports, and partner marketing outcomes.

PR & Content Execution: write press releases, manage media relationships, and create on-site and email content that feeds brand narratives.
Campaign Reporting & Ops: run marketing reports, maintain the database and distribute campaigns, tying activity to KPIs.
Event and Partner Marketing: support events and manage day-to-day partner marketing requests while staying current on trends and tools.

Job Description

Responsibilities

To implement the PR strategy, writing press releases and liaising with media
To create written content on the Association’s website, emailers and press releases
To draft marketing materials such as programmes, newsletters and event branding materials
To consult with printers and designers and manage the approval process
To account-manage our commercial partners' day to day marketing requirements
To prepare coherent marketing campaign reports using data analysis tools
To manage the marketing database and email distribution
To contribute to event management and delivery of event KPI’s
To supporting the PR, Marketing and Comms Manager in completing agreed activities
To stay up to date with the latest marketing trends, tools, and best practices through regular training

Requirements

Degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)
Proven experience in a marketing role or similar. PR & journalism will be considered.
Good understanding of PR/ marketing channels and stakeholder management
Outstanding copywriting and proof-reading skills
Excellent written and verbal communication skills
Creative thinking with strong attention to detail and a passion for story telling
Ability to manage multiple projects and meet deadlines

Preferred

An interest in or a degree level qualification in Sports Journalism
Basic knowledge of HTML/CSS (desirable but not essential, training can be sourced and provided)
Experience with analytics tools (e.g., Google Analytics, Google Ads)