Responsibilities

• Working with the wider Marketing Team (Marketing Planning & Ops, Creative and Digital) to provide agencies and channels with stories and content to support seasonal collections and product launches, including producing seasonal press look books and assets with the Creative team.
• Writing effective PR materials, including press releases, briefing documents and other communication content.
• Acting as the day-to-day liaison with the external PR agency and managing relationships with media, influencers and other partners.
• Planning, coordinating and attending seasonal press launches, store appointments and PR events in partnership with the external agency.
• Supporting influencer strategy and plans, working closely with the Affiliate Lead and Social Team, and managing media and influencer gifting, seeding and event goody bags.
• Responding to online press, print and influencer enquiries, and coordinating PR samples for media, influencers, agencies and partners, ensuring they are recorded, monitored and returned.
• Maintaining and updating the PR and communications calendar in line with the wider brand marketing calendar and supporting the implementation of PR strategies and plans.
• Monitoring competitor activity, market innovation, industry developments, social media trends, fashion trends, styles, celebrities/opinion formers and the online community.
• Providing regular PR updates for trade meetings, posting media coverage and articles of interest on Anchor, and attending relevant team meetings to review progress and identify future priorities.
• Supporting the administration of the PR & Comms function, including raising PO numbers for the team.

Requirements

• A relevant creative or marketing qualification or some equivalent experience working in Marketing, PR (agency or in-house) or a transferable role
• Keen awareness of and interest in relevant media titles and the social influencer landscape
• Knowledge of MS suite
• Demonstrable interpersonal skills
• Demonstrable communication skills both written and verbal
• A passion for the Seasalt brand
• Enthusiastic, social, confident, and hardworking
• Organised with meticulous attention to detail
• Self-motivated and proactive

Benefits

• Salary: up to £28,840 FTE per year (£23,072 pro rata) - Band 1
• 34 days paid annual leave (including bank holidays), increasing with length of service
• Attractive 50% employee discount
• Flexible benefits allowance to personalise your benefits package
• Private Medical Scheme including 24/7 virtual GP
• Free access to our Employee Assistance Programme through Retail Trust with 24/7 support
• Pension plan with generous 7% employer contributions
• Life assurance programme
• Enhanced family leave policies
• Flexible working opportunities with our hybrid working approach