Responsibilities

• Manage QSR client relationships day to day, building trust and demonstrating strong commercial awareness.
• Provide proactive counsel, strategic recommendations and clear communication at every touchpoint.
• Manage client expectations and navigate challenges with professionalism.
• Lead the planning and execution of integrated PR campaigns across earned, social, influencer and experiential channels.
• Write compelling press materials, strategic narratives and creative pitch angles.
• Ensure all deliverables meet timelines, quality standards and strategic objectives.
• Leverage strong relationships with journalists across culture, lifestyle and consumer media.
• Pitch stories confidently with clear hooks tied to cultural moments.
• Coordinate press activity, interviews and media partnerships.
• Monitor news cycles, competitor activity and cultural shifts to identify opportunities.