Paid Media Manager
eComplete Group
England, UK (Remote)
£35K/yr - £40K/yrIn-houseFull-timeMid level3+ years exp.
6 days ago
Paid Digital Media Manager
Godmanchester, Cambridgeshire, UK (Hybrid)
£37K/yr – £41K/yrSenior LevelFull time
Posted 2 months ago
Job Summary
Own the digital acquisition and fundraising engine for a charity, turning multichannel paid media into audience growth and revenue through direct donations, sponsorships, and legacy products.
- Growth Engine: Build and optimize end-to-end digital campaigns across PPC, social ads, and display to recruit and activate donors and supporters.
- Channel & Content Strategy: Lead testing plans, messaging across emails, websites, and ads, and collaborate with agencies to scale multichannel campaigns.
Job Description
- Play a key role in developing digital acquisition and digital community fundraising activity, including Woodgreen’s direct donate, sponsorship and legacy products, as well as our ‘do your own thing’ fundraising offer.
- Deliver campaigns, testing plans and strategies to recruit audiences using appropriate channels from the digital marketing mix (PPC/Social ads/Display), working from inception to analysis and learnings.
- Carry out the day-to-day management and optimisation of campaigns across a variety of channels, including, paid search, social media ads, Google grant ads and display.
- Manage Woodgreen’s ‘always on’, seasonal and ad hoc digital marketing activity as well as promoting digital fundraising products such as sponsorship, legacies and lead gen.
- Work collaboratively with our partner agencies and internal colleagues to support and deliver multichannel paid digital media campaigns.
- Develop and implement innovative and cost-effective ways of acquiring new audiences via digital platforms.
- Advise and recommend campaign plans for paid social, display and search activity to drive performance and LTV.
- Lead on digital community fundraising for Woodgreen, improving and maintaining our ‘do your own thing’ fundraising offering.
- Support and advise Woodgreen’s public-facing teams on digital channels and spend, helping deliver an efficient, high-quality digital service.
Woodgreen Pets Charity
We exist to ensure that every pet can have a healthy and happy home, and for every owner to get the practical, hands-on support they need to make this possible.
Salaries
Posted range
£37K/yr – £41K/yr
Taken straight from the job posting.
The middle of this range (£39K) is in line with the median base salary for Paid Media Manager roles in the United Kingdom (£38K).
Paid Media Manager median pay in the United Kingdom
£38K/yrMost earn £35K to £43K. Based on 25 salaries, including bonus and equity.
Marketing Team
Marketing Team Size
17 (6% of company)
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
314.2K
Monthly Google Ads Budget
$1.3K
Traffic Source Mix
Search
58.9%
Direct
32%
Referral
4.4%
Social
4%
Paid
0.7%
Headcount Trend
Current headcount: ~302
Links
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