Media Planner

Rickmansworth, Harrow, UK (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own media planning and strategy across digital and offline channels, turning audience insights and performance data into actionable plans that drive efficiency and impact for education-focused campaigns.

  • Define audience-led media strategies targeting students, parents, and education audiences.
  • Translate campaign data into actionable recommendations and future planning.
  • Collaborate with creative and data teams to ensure integrated and high-impact campaigns.

Job Description

  • Develop integrated media plans across digital and offline channels, ensuring alignment with client objectives, target audiences and campaign KPIs.
  • Use campaign reporting, audience insight, competitor analysis and market trends to shape strategic recommendations.
  • Build audience-led media strategies targeting prospective students, parents and education-focused audiences where relevant.
  • Balance brand awareness and performance marketing objectives across different campaign phases.
  • Support testing strategies across platforms, formats, audience segments and creative approaches.
  • Monitor campaign performance across digital channels and identify opportunities for optimisation and improved efficiency.
  • Translate campaign data into actionable recommendations and future planning insights.
  • Work alongside internal teams and platform partners to ensure campaigns are effectively executed and continuously improved.
  • Maintain awareness of evolving digital platform capabilities, trends and best practices.
  • Negotiate and secure cost-effective media placements while maximising added value for clients.
  • Build strong relationships with media owners, publishers, platforms and agency partners.
  • Identify innovative opportunities, emerging channels and first-to-market media solutions.
  • Ensure all media activity aligns with agreed budgets, timelines and campaign KPIs.
  • Present media strategies, rationales and campaign performance updates in a confident and articulate manner.
  • Act as a trusted advisor by sharing industry trends, audience insight and emerging media opportunities.
  • Collaborate closely with creative, content and data teams to ensure campaigns are aligned and integrated effectively.
  • Experience planning campaigns across offline channels including out-of-home, audio and broadcast media.
  • Experience working with universities or within higher education marketing.
  • Knowledge of measurement and reporting tools such as Google Analytics 4 and Looker Studio.
  • Inclusion in Hunterlodge’s profit-share bonus scheme.
  • Comprehensive Continuous Professional Development (CPD) programme to support career progression and skill development.
  • Ongoing training across media platforms, strategy and industry certifications.
  • Exposure to integrated campaigns across digital and traditional media channels.
  • A supportive, collaborative and ambitious team environment that values innovation and professional growth.
Hunterlodge Advertising logo

Hunterlodge Advertising

Hunterlodge Advertising is an integrated marketing agency focused on delivering measurable outcomes through strategy, creative, content, media, digital, and technology.Established in 1987, the agency works across paid, owned, and earned channels, aligning every campaign to a clearly defined objective and measurable return on investment.The approach is built around the Red Thread of Effectiveness. Each project begins with the outcome required, then works backwards to define the right balance of strategy, messaging, and channel execution.This includes search, paid media, and AI-driven discovery. As AI plays a growing role in how audiences research and make decisions, Hunterlodge ensures brands are not only visible, but clearly understood and consistently represented across websites, platforms, and third-party sources.Capabilities span campaign strategy, creative development, media planning and buying, content production, and digital performance, all supported by data, insight, and continuous optimisation.Hunterlodge has particular expertise in higher education, supporting universities with student recruitment, brand positioning, and campaign delivery across domestic and international markets.By connecting strategy, creative, content, media, and data, the agency delivers work that is measurable, effective, and aligned to modern discovery behaviour.

Founded in 1987
Rickmansworth, England, GBR
85 employees (38 in marketing)

Traffic Signals

Monthly Visitors
3.2K
Traffic Source Mix
Search
54.2%
Direct
33.4%
Referral
7.2%
Social
4.1%
Paid
1.1%

Headcount Trend

Current headcount: ~85

Marketing Team

Marketing Team Size
31 (36% of company)
Marketing Roles Posted (Last 30 Days)
2