Head of Marketing
Via
UK (Remote)
£130K/yr - £160K/yrIn-houseFull-timeSenior level
6 hrs ago
Marketing Specialist
Tranent, East Lothian, UK
Salary Not AvailableMid LevelFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own cross-channel marketing programs and optimize the customer journey to turn digital interactions into qualified leads and measurable ROI.
- Growth & Performance: Build and optimize digital programs across web, SEO/SEM, email, social, and paid media for demand and ROI.
- Data & Analytics: Track performance with Salesforce/Pardot and dashboards to guide future projects and decisions.
- Content & Events: Create marketing materials and web content while coordinating virtual and live events to drive conversions.
Job Description
Own end-to-end digital marketing programs across web, SEO/SEM, email, social, and paid media to drive qualified leads and ROI.
- Growth & Performance: Deliver and optimize cross-channel marketing programs to improve lead conversion and ROI.
- Data & Analytics: Monitor performance and ROI using Salesforce.com, Pardot, dashboards, and other data sources to inform future projects.
- Content & Events: Plan and execute marketing materials and web content, and collaborate on virtual and in-person events to support lead generation.
Charles River Laboratories
At Charles River, we are guided by our strong purpose—to create healthier lives—which centers around the patients who rely on the therapeutics we help to develop, the animals in our care, to our planet, and to the passionate and skilled people who are at the heart of our organization and make it all possible. #DrugDiscovery #Biotech #Biotechnology #Pharmaceuticals #CRL
