7 months ago
Marketing Ops Manager
Axiad
San Jose, CA (Remote)Full time$90K/yr – $125K/yr
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Marketing Ops Manager
San Jose, CA (Remote)
$90K/yr – $125K/yrSenior Level4+ years expFull time
Posted 7 months ago
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Job Summary
Lead end-to-end B2B event marketing for cybersecurity/enterprise SaaS, covering conferences, field events, and executive programs.
- Own the full lifecycle and budgets for major events.
- Must-have: 4–7+ years in B2B event marketing with large-event experience.
- Standout: Cross-functional leadership across Sales, Marketing, Product, and Exec teams to drive pipeline.
Job Description
Responsibilities
- Own the full lifecycle of Axiad’s event program—industry conferences, Gartner Summits, Identiverse, regional field events, workshops, executive dinners, and webinars.
- Build event strategies aligned to corporate priorities, product launches, and campaign themes (e.g., Shift Happens ).
- Lead all planning logistics: vendor sourcing, budgeting, contracts, booth design, A/V, shipping, setup, swag, and run-of-show.
- Partner with Sales, RevOps, and Marketing on pre-event promotion, lead capture workflows, ABM targeting, and post-event nurture.
- Align on event strategy, booth duty schedules, executive briefings, and customer activities.
- Drive follow-up motions that turn webinar views and badge scans into qualified conversations and pipeline.
- Collaborate on social media to drive awareness and event leads.
- Collaborate with Design to bring our visual identity to life—booths, signage, swag, themed experiences, customer dinners, and giveaways.
- Ensure all event materials reinforce Axiad’s messaging
- Track budgets, deadlines, deliverables, and cross-team dependencies like a seasoned air-traffic controller.
- Own event scorecards, KPIs, and reporting: leads, meetings, pipeline influence, and operational improvements.
- Identify opportunities to level-up experiences, technologies, vendors, and formats.
- Act as the connective tissue across Product, Marketing, Sales, and Customer Success.
- Support other marketing GTM motions as needed.
Axiad
3.8 Glassdoor
Axiad is an identity security company tackling the critical threats posed by compromised credentials, which account for over 70% of enterprise breaches. As human and non-human identities multiply across disparate systems, traditional IAM tools fall short, leaving organizations with fragmented visibility and significant security gaps.Axiad bridges this divide by uncovering hidden identity risks and credential vulnerabilities, providing actionable insights to strengthen security—without requiring a complete system overhaul. Our solutions integrate seamlessly with existing IAM infrastructures, enabling organizations to shrink their attack surface and adopt phishing-resistant, strong authentication methods.At Axiad, we make identity security simple, effective, and real for a passwordless, more secure world. Discover more at axiad.com or follow us here on LinkedIn.
Founded in 2010
San Jose, California, USA
53 employees (4 in marketing)
69% recommend to a friend
71% CEO approval
Traffic Signals
Monthly Visitors
7.6K
Monthly Google Ads Budget
$287
Traffic Source Mix
Search
34.7%
Direct
49.6%
Referral
8.2%
Social
6.5%
Paid
1%
Headcount Trend
Current headcount: ~53
Marketing Team
Marketing Team Size
3 (6% of company)
Median Career Experience
21 years
Median Tenure
2.4 years
People
Funding
Total Funding
$45M
Last Raise
Private Equity, 1 years ago