Marketing Officer

Bath, Bath and North East Somerset, UK (Hybrid)

£30K/yr – £33K/yrEntry LevelFull time

Posted 1 day ago

Job Summary

Own and drive Bath Spa University marketing initiatives across the recruitment cycle by collaborating with academic staff and students to plan, execute, and optimize campaigns, content, and channels.

Job Description

Responsibilities

  • Planning, delivery and evaluation of marketing activity for Bath Spa University and our BSU academic schools in line with overarching objectives.
  • We are looking for a creative and enthusiastic Marketing professional who brings their current skills and passion - with a willingness to develop and grow with us.
  • Interact with stakeholders across the University (from Academic staff to current students) to find opportunities for marketing and promotion by building relationships with them.
  • Drawing on your knowledge of marketing across various digital platforms, you’ll be able to think creatively and contribute ideas to constantly improve our campaigns and planning across the recruitment cycle.
  • Creating content for different audiences and outlets - including copywriting, print, web and digital content – and have a keen eye for detail.
  • You will be organised, adaptable, creative, and able to manage your own time and projects.

Requirements

  • Proven marketing experience
  • Comfortable interacting with stakeholders across the University (from Academic staff to current students) to find opportunities for marketing and promotion by building relationships with them.
  • Drawing on knowledge of marketing across various digital platforms, you’ll be able to think creatively and contribute ideas to constantly improve our campaigns and planning across the recruitment cycle.
  • An excellent communicator, you will be skilled at creating content for different audiences and outlets - including copywriting, print, web and digital content – and have a keen eye for detail.
  • 3rd Party Experience
  • Education Experience
  • Data Handling
  • Communication
  • Content Creation
  • Organisation

Benefits

  • Generous pension scheme (Local Government Pension Scheme/Teacher's Pension Scheme). This is a defined benefit pension scheme which pays members a secure income for life, post-retirement
  • Enhanced paid leave - 41 - 46 days depending on the role (Full Time) - more details here: https://apphub.bathspa.ac.uk/StaffBenefits
  • Family friendly policies including hybrid working, flexible work environment, on-site nursery, and a sector-leading enhanced maternity scheme
  • Employee Assistance Programme which offers access to on-demand GP appointments, wellbeing support and advice, and access to counselling
  • Transport schemes including Electric Vehicle Scheme and Cycle to Work
  • Wide range of discounts and financial benefits, accessed through and easy-to-use app
  • For further details about all our staff benefits, have a look at our rewards page: https://www.bathspa.ac.uk/work-at-bath-spa/rewards-and-benefits/
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Bath Spa University

3.6 Glassdoor

Highest Rising University in the UK according to The Guardian Guide 2026. Sunday Times University of the Year for Social Inclusion 2024.

Founded in 1975
Newton St Loe, England, GBR
2.3K employees (180 in marketing)
69% recommend to a friend
76% CEO approval

Salaries

Posted range

£30K/yr – £33K/yr

Taken straight from the job posting.

See all Bath Spa University salaries

Marketing Team

Marketing Team Size
116 (5% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
425K
Monthly Google Ads Budget
$800
Traffic Source Mix
Search
11%
Direct
40.7%
Referral
39.9%
Social
0.8%
Paid
4.7%

Headcount Trend

Current headcount: ~2.3K

Recent News

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Marketing Officer

Bath Spa University · Bath, Bath and North East Somerset, UK · Hybrid