Responsibilities

• Help shape and deliver the annual marketing plan, ensuring activity supports wider business objectives and is delivered on time and to a high standard.
• Develop and own marketing plans for strategic partners, identifying opportunities that align with commercial priorities.
• Lead new partner marketing opportunities, including developing high-quality tender responses and supporting new business initiatives.
• Own the social media plan, creating engaging and varied content that increases reach, awareness and engagement.
• Work closely with senior sales colleagues to develop marketing initiatives that support adviser engagement and business growth.
• Manage internal and external communications for key business projects and change initiatives.
• Lead the annual events programme, covering industry events, strategic partner activity and regional sales events, including content, logistics and budgets.
• Create engaging internal communications and events that keep colleagues informed and connected.
• Oversee the development and updating of marketing collateral for advisers, strategic partners and sales teams.
• Ensure all communications are consistent with brand, language and regulatory requirements.

Requirements

• 5+ years’ marketing experience within financial services, ideally with experience in protection.
• Strong B2B marketing experience, preferably working with intermediaries, advisers or strategic partners.
• Excellent campaign planning and execution skills.
• A strong understanding of the financial services market and the requirements of working within a regulated environment.
• Proven experience managing budgets, projects, events and external agencies.
• Excellent communication, relationship-building and stakeholder management skills.
• Strong attention to detail and the ability to manage multiple priorities and tight deadlines.
• A creative, dynamic and commercially focused approach.
• The confidence to work independently while collaborating effectively with colleagues across the business.
• Strong IT skills, including Microsoft Word, Excel, PowerPoint and Outlook.

Preferred

• A CII R01 (Financial Services, Regulation & Ethics) and/or R05 (Financial Protection) qualification would be advantageous, or you’ll be keen to work towards these.

Benefits

• Private Medical Insurance with rewards for yourself with discounted rates for your family members
• Competitive Company Pension Scheme
• Access to several employee discounted schemes to suit your lifestyle including but not limited to: Private dental insurance Electric Vehicle Salary Sacrifice Scheme Cycle to Work scheme Comprehensive Europe and Worldwide Travel Insurance Medical Cash Plan Gym memberships Access to 24/7 GP service for you and your family
• 25 days holiday with the option to purchase more