Responsibilities

• Carry out market research and analyse customer behaviour;
• Prepare and present marketing plans, insights, and business development ideas;
• Plan, organise, and oversee in-store promotions, seasonal campaigns, and community-focused events;
• Create and manage engaging content including social media posts, promotional videos, product images, and website updates to highlight fresh produce and special offers;
• Take full responsibility for managing and growing the stores social media presence across relevant platforms;
• Maintain and update the company website, ensuring accurate product information, promotions, and monitoring performance metrics;
• Manage and maintain the customer relationship management (CRM) system;
• Engage with customers online;
• Plan, implement, and monitor the effectiveness of all marketing campaigns.

Requirements

• Proven experience in management within a marketing environment, with a focus on digital channels.
• Strong knowledge of SEO, Google Ads, Google Analytics, and email marketing platforms.
• Proficiency in Adobe Photoshop, WordPress, Microsoft Excel, PowerPoint, and other Microsoft Office applications.
• Excellent analysis skills with the ability to interpret data and generate actionable insights.
• Demonstrated copywriting skills tailored for diverse audiences across multiple platforms.
• Experience managing social media accounts and executing B2B marketing strategies.
• Leadership qualities with the ability to motivate teams and manage multiple projects simultaneously.
• Exceptional communication skills in English, both written and verbal.
• Organisational skills with a keen eye for detail and time management capabilities.

Preferred

• Knowledge of IT systems relevant to marketing operations is preferred.

Benefits

• Casual dress
• Flexitime