Marketing Manager

UK (Unknown)

Salary Not AvailableSenior LevelPermanent

Posted 6 weeks ago

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Job Summary

Own the marketing engine with a focus on retail, supplier opportunities, and personalised customer experiences, tying strategy to company goals.

  • Marketing strategy and cross-functional alignment: shape a plan that coordinates with Retail, Feed & Fuel, and buying to drive performance.
  • In-store proposition and events: lead retail marketing execution and both local and national events to raise store standards and engagement.
  • Performance analytics and reporting: analyse results and translate insights into action for the team.

Job Description

Responsibilities

  • Develop and implement comprehensive marketing strategy, based around the overall company goals.
  • Work with our Retail, Feed & Fuel teams to offer high quality marketing initiatives to help drive forward business performance.
  • Work with existing Marketing team to deliver world class, personalised activity for the wide range of customers and members.
  • Lead our retail Marketing proposition and execution to help drive store standards and instore excellence.
  • Working with our buying team to identify supplier opportunities.
  • Creation of local events.
  • Management of company national events program.
  • Analyse and report on marketing performance.
  • Collaborate with cross-functional teams to align marketing initiatives.
  • Organic social media development.

Requirements

  • Previous Marketing Management experience is essential.
  • Creative, idea driven individual with the ability to bring concepts to life.
  • Strong presentation skills, with the ability to influence a room.
  • Strong analytical skills and data-driven mindset.
  • Organised, detailed and an enforcer of deadlines.
  • A passion for Marketing.
  • Energetic, enthusiastic and keen to make a big impression.

Benefits

  • Company events
  • Company pension
  • Cycle to work scheme
  • Employee discount
  • Free parking
  • On-site parking
BATA Ltd logo

BATA Ltd

Established in 1894, BATA, known formally as Brandsby Agricultural Trading Association, was created as a farmer’s cooperative and retains this structure today. Dedicated to supplying local farmers and those who live in the rural community, BATA specialises in offering quality products and services that support the livelihood and lifestyle of thousands of people who live and work in rural Yorkshire.BATA is a leading supplier of agricultural and energy products to the wider rural community. From our own livestock feed manufacturing and storage facility, deliveries are made to farmers, small holders and home owners whilst our 11 Country Stores stock everything from animal feeds to wellington boots.Our key areas of business are:-Agricultural Supplies-Animal Feed-Country Stores-Fuel, LPG & Heating ServicesOur association, registered under the Industrial and Provident Societies Act, has a Board of non-executive Directors who are elected by share members at the Annual General Meeting. The day to day activity of the organisation is delegated by the Directors to a management team who supply a local, reliable source of products and services which provide good value and service to customers and members.

York, England, GBR
135 employees (4 in marketing)

Traffic Signals

Monthly Visitors
31.1K
Traffic Source Mix
Search
82.3%
Direct
6.6%
Referral
5.9%

Headcount Trend

Current headcount: ~135

Marketing Team

Marketing Team Size
4 (3% of company)
Marketing Roles Posted (Last 30 Days)
2