Marketing Lead

Ilminster, Somerset, UK (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own end-to-end marketing programs that turn strategy into tested campaigns across lifecycle stages and customer segments, while coordinating delivery, budgets and teams to hit growth, retention and account expansion goals.

  • Marketing governance and cadence: set workflows, planning standards and visibility into priorities to keep programs moving on track
  • Campaign translation: convert positioning into compelling concepts and assets across channels that align with lifecycle needs

Job Description

Own end-to-end marketing programs from strategy to delivery, aligning campaigns with sales and lifecycle stages to drive acquisition, growth and retention.

  • Translate marketing strategy into structured marketing programmes and communications, applying defined messaging frameworks and adapting content for different customer segments and lifecycle stages
  • Provide conceptual direction for marketing campaigns and communications, translating positioning and messaging frameworks into clear creative direction for design and content
  • Own and manage the marketing delivery calendar , coordinating and sequencing activity in line with commercial priorities
  • Plan and deliver marketing initiatives that support customer acquisition, account growth and retention
  • Line-manage the internal marketing team and provide day-to-day leadership across marketing activity
  • Establish clear marketing workflows , planning processes and delivery standards, and create internal visibility of marketing priorities, plans and progress
  • Coordinate internal teams and external partners to ensure marketing activity is delivered effectively, managing output quality and consistency across all activity
  • Plan and structure marketing programmes into sequenced lifecycle reinforcement activity across customer acquisition, account growth and retention
  • Plan and deliver integrated marketing campaigns , creating campaign concepts that translate strategic priorities into effective marketing initiatives
  • Prepare clear briefs and lead the development and delivery of marketing materials , content and campaign assets across internal teams and external partners
  • Degree-level qualification in Marketing, Business, Communications or a related field, or equivalent practical experience
  • 5–8 years experience in a marketing management or marketing lead role
  • Experience developing marketing plans aligned to commercial priorities
  • Demonstrated experience delivering structured marketing programmes that support customer acquisition, account growth and retention
  • Experience managing integrated campaigns across multiple channels
  • Experience working closely with sales teams to support commercial growth and account development
  • Experience managing external suppliers and coordinating delivery across multiple contributors
  • Experience improving marketing structure , processes or ways of working within a growing B2B organisation
  • Modern, beautiful and comfortable working office environment, with free parking on-site
  • Comprehensive joining and integration experience
  • Ongoing training and development
  • Two complimentary lunches every week
  • Tea and coffee you can drink
  • 28 days of paid holiday each year (including bank holidays)
  • Free parking on-site
Hillcroft Surgery Supplies Ltd logo

Hillcroft Surgery Supplies Ltd

Every day supporting the nation's healthAt Hillcroft Surgery Supplies we want to give you peace of mind every day, with time saving processes and quickly delivered orders, so that you can spend more time caring for your patients.

Founded in 2005
Yeovil, England, GBR
27 employees (2 in marketing)

Traffic Signals

Monthly Visitors
4.1K
Traffic Source Mix
Search
49.3%
Direct
34.9%
Referral
9.7%
Social
4.2%
Paid
1.4%

Headcount Trend

Current headcount: ~28

Marketing Team

Marketing Team Size
1 (4% of company)
Marketing Roles Posted (Last 30 Days)
1