Responsibilities

• Reporting to the Marketing Manager you will work with both to help support our marketing objectives. Your key focus will be managing our digital channels where you will be expected to take the lead with content creation as well as measuring outcomes.
• Draft and edit copy for the website, social media, email campaigns, product pages, and sales collateral, in line with Sagacity's tone of voice
• Provide support for the delivery of B2B marketing campaigns, across email, digital, social, and content channels also including industry events, partner events, roundtables, and webinars
• Provide support for SEO and SEM activity through optimising content, keywords, and campaigns in collaboration with the Marketing Manager and specialist third parties
• Provide support for the Marketing Manager for campaign activity in HubSpot - building workflows, landing pages, email journeys, lead nurture programmes, and reporting dashboards
• Create high-quality marketing assets using Adobe Creative Suite (particularly InDesign) including Linkedin posts/Ads, event collateral, pitch documents in accordance with Sagacity Brand Guidelines etc
• Provide support for industry events, working closely with the Marketing Manager and Sales Teams including; logistics, preevent outreach, on-site support, and post-event follow-up
• Provide support for webinar and round table delivery, including scheduling of events, liaison with speakers and delegates, support for event set up, associated collateral and delegate follow up
• Development and publication of client case studies, testimonials and success stories to strengthen sales collateral and demonstrate proof of value, including the use of videos
• Grow Sagacity's organic social media presence, particularly LinkedIn, including content planning, preparation and publication in accordance with Sagacity's Social Media Campaign Plan, Brand Guidelines and tone of voice

Requirements

• 2+ year/s of relevant experience
• Have the right to work in the UK
• Able to travel throughout the UK
• A marketing qualification - degree or Professional
• B2B marketing experience
• Experience of event planning
• You will have developed strong organisation and planning skills, ideally, within a marketing team
• You must have excellent communication skills, both written and oral, and be very comfortable interacting with all people at all levels across the Sagacity team and with our Client contacts

Preferred

• While experience with HubSpot is a bonus, it is not essential.