Marketing Executive – Philosophy and Religion, Academic & Professional

London, UK (Hybrid)

£29K/yr – £32K/yrMid LevelFull time

Posted 5 weeks ago

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Job Summary

Own multi-list academic publishing marketing focusing on theology, biblical studies and religious studies; partner with US counterpart and cross-functional teams to drive adoptions, usage, engagement and sales across print and digital products.

  • Own list-wide strategy and budget for three lists across print, ebook and audiobook
  • Coordinate email, web/SEO, social, PPC, conferences and author care to move adoption and engagement
  • Collaborate with Editorial, Sales, TARO and external partners to extend reach and optimize metadata for discoverability

Job Description

Own multi-list academic publishing marketing strategy and budget for theology, religious studies, and philosophy lists across print, ebook and audiobook; align with US counterpart and cross-functional teams to drive adoptions, usage, engagement, and sales.

  • Develop and implement the marketing strategy, spend and budget for the philosophy list and three religion lists — theology, biblical studies and religious studies — across print, ebook and audiobook formats
  • Devise and deliver all aspects of marketing plans for the lists, including but not limited to: email marketing; web marketing and SEO; social media; print and online advertising (including PPC); review copy outreach; academic conferences and events; author care; and sales materials and support
  • Collaborate closely with a US marketing counterpart on marketing strategy, tactical plans and author care
  • Work closely with Editorial, Sales and Bloomsbury Digital Resources teams - including Theology and Religion Online (TARO) and the Bloomsbury Philosophy Library - to deliver results-driven, creative campaigns that drive adoptions, usage, engagement, brand recognition and sales across print and digital
  • Partner with external organisations, such as scholarly societies, to extend reach and visibility
  • Improve online discoverability by optimising marketing copy and metadata
  • Play a part in exciting departmental projects and initiatives such as cross-list campaigns, author newsletters, the Bloomsbury Academic blog and more
Bloomsbury Publishing Plc logo

Bloomsbury Publishing Plc

Bloomsbury Publishing is a leading independent publishing house with authors who have won the Nobel, Pulitzer and Booker Prizes, and is the originating publisher and custodian of the Harry Potter series. Founded in London in 1986, we now have offices in London, New York, Santa Barbara, New Delhi, Oxford and Sydney. Bloomsbury is the only publishing company to combine general fiction and non-fiction publishing with academic, professional and educational publishing. We bring together the best talent by combining our passionate colleagues and bestselling authors. Through our commitment to quality, growth, digital publishing and international strategy, we’ve become one of the world’s leading independent publishers. Our purpose is to inform, educate, entertain and inspire readers of all ages, championing a life-long love of reading and learning. We aim to help build a reading culture that benefits wider society.Bloomsbury’s success is due to the belief, commitment and hard work of our talented colleagues. We have a positive and vibrant culture where everyone has a sense of belonging and understands their value. Colleagues are supported to reach their highest potential, with wellbeing at the forefront of everything we do. Initiatives including cost of living support, family policies and healthcare enable colleagues to perform at their best at work. We have a particular focus on Diversity, Equity and Inclusion, as well as community outreach and sustainability. Find out more about us at www.bloomsbury.com

Founded in 1986
London, England, GBR
1.2K employees (727 in marketing)

Traffic Signals

Monthly Visitors
1.4M
Traffic Source Mix
Search
53%
Direct
36.5%
Referral
8.2%
Social
1.6%
Paid
0.6%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
656 (55% of company)
Marketing Roles Posted (Last 30 Days)
3

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