Responsibilities

• Develop and execute comprehensive marketing plans aligned with company objectives, focusing on B2B marketing strategies.
• Manage digital marketing campaigns across platforms such as Google Ads, social media channels, and email marketing tools.
• Conduct SEO optimisation and utilise Google Analytics to monitor website performance and optimise content accordingly.
• Oversee social media management, including content creation using Adobe Photoshop and copywriting to engage target audiences.
• Coordinate project management activities ensuring timely delivery of campaigns and initiatives.
• Utilise WordPress and Microsoft Office suite (WordPress, PowerPoint, Excel) for content management and reporting purposes.
• Analyse market trends and competitor activities to identify opportunities for growth.
• Lead cross-functional teams to ensure cohesive branding and messaging across all channels.
• Maintain effective communication with clients and internal teams to ensure project success.
• Organise events or promotional activities that support marketing objectives.

Requirements

• Proven experience in marketing roles with a focus on B2B environments.
• Strong management skills with the ability to lead projects from conception to completion.
• Proficiency in SEO, Google Ads, Google Analytics, and email marketing platforms.
• Skilled in Adobe Photoshop, WordPress, Microsoft Excel, PowerPoint, and general IT tools.
• Excellent analysis skills with the ability to interpret data for strategic decision-making.
• Demonstrable copywriting expertise with a flair for engaging content creation across social media platforms.
• Experience in social media management and organisational skills to handle multiple campaigns efficiently.
• Effective communication skills in English, both written and verbal, with leadership qualities to motivate teams.

Benefits

• Casual dress
• Company pension
• Flexible schedule
• On-site parking
• Sick pay