Marketing Events Specialist

London, UK (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own the EMEA event engine, aligning executive-facing programs with GTM priorities, ABM accounts, and pipeline goals, while weaving in lifecycle journeys and post-event follow-ups.

  • Event Portfolio Ownership: plan and execute high-impact B2B events across EMEA for target accounts and strategic industries.
  • Demand Gen & Lifecycle: connect event touchpoints to nurture programs and sales-ready pipelines.
  • Collaboration & Measurement: align with sales, content, and growth, and track ROI with MOps and pipeline influence.

Job Description

Responsibilities

  • Plan and execute a portfolio of B2B event programs across EMEA, including industry conferences, executive dinners, CXO roundtables, roadshows, CI&T-hosted events, and curated executive experiences
  • Own the execution of the EMEA events calendar, ensuring alignment with go-to-market priorities, regional growth initiatives, and key industry moments
  • Identify and develop new executive engagement opportunities and field activations that drive demand generation and pipeline growth
  • Manage end-to-end event execution, including timelines, logistics, vendors, and delivery across multiple concurrent programs
  • Partner with vertical marketing and sales leaders to align event programs with target accounts, priority sectors, and regional growth objectives
  • Collaborate with sales teams on pre-event targeting, invitation strategy, and account-based engagement to maximise participation from high-value prospects
  • Support structured sales follow-up to convert engagement into qualified pipeline
  • Design and manage lifecycle and nurture programs that connect event engagement with broader marketing campaigns
  • Develop pre- and post-event journeys that drive progression from initial interaction to sales opportunity
  • Partner with content and growth teams to ensure consistent messaging and campaign alignment across channels
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CI&T

This page is no longer active. Please follow us at First Citizens Bank.First Citizens Bank helps personal, business, commercial and wealth clients build financial strength that lasts. Headquartered in Raleigh, N.C., First Citizens has built a unique legacy of strength, stability and long-term thinking that has spanned generations. First Citizens offers an array of general banking services including a network of more than 500 branches and offices in 30 states; commercial banking expertise delivering best-in-class lending, leasing and other financial services coast to coast; innovation banking serving businesses at every stage; and a nationwide direct bank. Parent company First Citizens BancShares, Inc. (NASDAQ: FCNCA) is a top 20 U.S. financial institution with more than $200 billion in assets. Please visit First Citizens Careers to explore our wide range of opportunities at jobs.firstcitizens.com.

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Headcount Trend

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Marketing Team

Median Career Experience
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Marketing Roles Posted (Last 30 Days)
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