Responsibilities

• Marketing Executive Support: Creating engaging content for social media channels including LinkedIn, Instagram, TikTok and Facebook - including captions, graphics, short-form video and reels
• Marketing Executive Support: Designing branded graphics and visual assets using Canva or similar tools, including campaign materials, flyers, posters and promotional literature for both digital and print use
• Marketing Executive Support: Supporting the planning and management of the content calendar - coordinating content around campaigns, events, awareness moments and key business priorities
• Marketing Executive Support: Assisting with the scheduling and publishing of social content using relevant scheduling tools
• Marketing Executive Support: Supporting the delivery of quarterly marketing campaigns across all channels, translating campaign objectives into practical content and deliverables
• Marketing Executive Support: Contributing to blogs, articles, newsletters and e-shot content as required
• Marketing Executive Support: Assisting with video content - including supporting the filming and editing of apprentice stories, employer features, candidate testimonials and day-in-the-life content
• Marketing Executive Support: Monitoring performance data across all relevant marketing output - including social media, email campaigns, newsletters and e-shots - and flagging insights to the Content and Campaigns Manager to inform future decisions
• Marketing Executive Support: Work collaboratively with the Commercial team to create engaging content that resonates with our employers, supports every stage of their journey with EMA, and contributes to business growth.
• Marketing Executive Support: Acting as a visible and positive ambassador for EMA Training, including through professional engagement on LinkedIn

Events Management

• Lead organiser for Love Business Expo - EMA's flagship annual event, attracting 700+ delegates and 200+ VIPs to Holywell Park, Loughborough. This is one of the most significant business events in the East Midlands and requires meticulous planning, stakeholder management and on-the-day coordination
• Planning, promoting and delivering EMA's own networking events throughout the year
• Managing EMA's presence at external exhibitions, careers fairs and sector events - including stand design, logistics and team briefing
• Maintaining an annual events calendar and ensuring all events are delivered on time, on brief and within budget
• Capturing all event contacts in Zoho CRM and supporting the commercial team with post-event follow-up

Schools and Community Outreach

• Developing and delivering an outreach programme to East Midlands secondary schools and sixth forms - including assembly presentations, careers fairs, teacher engagement and curriculum influence
• Building relationships with careers advisors, heads of year and school leadership teams
• Representing EMA at community events, charity partnerships and regional networks
• Supporting EMA's community referral partnership programme - working with local charities and organisations to raise awareness of apprenticeship opportunities
• Positioning EMA as the go-to apprenticeship resource for East Midlands students, parents and educators

Requirements

• Minimum 3 years' experience in a marketing executive role or similar
• Proven experience in events management - from planning through to delivery
• Confident presenter and communicator, comfortable speaking to all stakeholders and groups of all sizes
• Proficient in Canva and social media management tools
• Strong organisational skills with excellent attention to detail
• Comfortable managing multiple projects and deadlines simultaneously
• First class writing and communication skills

Preferred

• Experience of working with CRM systems (Zoho experience desirable but not essential)

Benefits

• A salary of £26,000 to £30,000 dependent on experience
• Hybrid working with a base at our Derby office
• A genuinely exciting role with real ownership and variety from day one
• The opportunity to be part of a growing, ambitious team at a pivotal moment in EMA\'s journey
• A supportive, high energy working environment where your contribution will be visible and valued
• Access to EMA's apprenticeship and training programmes for your own professional development