Marketing and Digital Communications Officer

City of Edinburgh, Edinburgh, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 6 days ago

Job Summary

Own and deliver integrated marketing campaigns to raise awareness, drive participation and engage College audiences across priorities, events, and membership.

  • Plan and execute campaigns from objectives to evaluation.
  • Lead email marketing and paid digital advertising while creating content across channels.
  • Collaborate within the Global Engagement team to grow reach and deepen engagement.

Job Description

Responsibilities

  • Plan, develop and deliver integrated marketing and communications campaigns for College priorities, services, events and membership activities, from initial objectives and audience planning through to delivery and evaluation.
  • Create engaging content for email campaigns, websites, social media, advertising and printed materials.
  • Develop and deliver marketing activity for educational and professional events to UK and international audiences, with a focus on increasing awareness and participation
  • Lead email marketing activity utilising the Dot digital platform and contribute to audience growth and engagement.
  • Plan, manage and optimise paid digital advertising campaigns, including budgets, audience targeting and performance against agreed objectives
  • As part of our Global Engagement team, you will lead and deliver integrated marketing campaigns that raise awareness, drive participation and strengthen engagement with our audiences.

Requirements

  • 35 hours per week – permanent contract
  • We are looking for a creative, organised and digitally focused marketing professional to join our Global Engagement team.

Benefits

  • Pension: with employer contributions of 9%.
  • Holidays: 23 days’ annual leave (with incremental increase over five years to 28 days) and 11 days’ public holiday/College close downs.
  • Life assurance scheme.
  • Long-term income protection scheme for those unable to work due to illness.
  • Cycle to Work scheme.
  • Discounted rates for use of the venue for personal events.
Royal College of Physicians of Edinburgh logo

Royal College of Physicians of Edinburgh

2.9 Glassdoor

The Royal College of Physicians of Edinburgh is an independent medical standard-setting body and professional membership organisation. Our mission is to meet the professional and educational needs of doctors, promote clinical standards and public health. We aim to guide and influence health policy and to represent the views of our members. At the College we have a strong UK and international presence with over 14,000 Fellows and Members in 91 countries, covering 56 medical specialties and interests.

Edinburgh, Scotland, GBR
325 employees
0% recommend to a friend

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
45.3K
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
41.1%
Direct
31.8%
Referral
8.2%
Social
5%
Paid
0.6%

Headcount Trend

Current headcount: ~325
Royal College of Physicians of Edinburgh logo

Marketing and Digital Communications Officer

Royal College of Physicians of Edinburgh · City of Edinburgh, Edinburgh, UK · Hybrid