Responsibilities

• Develop engaging resident communications that inform, inspire, and encourage participation across our portfolio of assets.
• Bring our communities to life through compelling storytelling, resident spotlights, property updates, and lifestyle content.
• Own and manage content calendars, ensuring communications remain fresh, relevant, and engaging.
• Champion CompassRock’s overall brand, as well as the individual brand identities and tone of voice for each asset, ensuring every communication reflects our personality, values, and commitment to exceptional resident experiences.
• Create and manage engaging social media content that sparks conversations, encourages interaction, and strengthens community connections.
• Produce creative content across multiple formats, including copy, imagery, video, and short-form digital content.
• Identify and capture stories happening within our communities, turning resident experiences into engaging marketing content.
• Stay ahead of social media trends and identify opportunities to increase engagement and reach.
• Partner with the Events Team to build excitement around resident events, activations, and community initiatives.
• Create campaigns that drive attendance, participation, and resident advocacy.