Responsibilities

• Taking on SaaS clients who are typically struggling with lead gen and/or GTM. You must have the experience and ability to develop a multi-layered marketing strategy to facilitate their growth.
• Market research and competitor analysis
• Identifying the ideal customer profile
• Targeting and audience segmentation
• Deciding on content pillars
• Mapping out a multi-layered retargeting ad funnel via Google Ads, LinkedIn Ads, and Meta Ads
• Writing ad copy and ad creative briefs that result in high-converting LinkedIn ads
• Managing your team of : Marketing Exec, Ads manager, Designer, Developer, Content expert
• Creative ideas for lead magnet campaigns
• Website optimisations and landing page briefs

Requirements

• Experience working for a SaaS/Tech client or agency
• At least 3 years of experience working in marketing
• Experience managing LinkedIn ad campaigns
• Proven successful content marketing campaign experience
• A creative and strategic mind
• Excellent communication skills
• Excellent project management skills
• Data attribution knowledge
• Analytical and multitasking skills

Benefits

• Remote - if located outside of London
• Stunning WeWork London office location
• Free tea, coffee, and beer at the office
• Quarterly bonuses based on client success
• Quarterly staff parties
• Monthly team quiz with cash prizes
• Career growth opportunities, as we are on a mission to scale