Lead Copywriter– Saga Travel

Folkestone, Tower Hamlets, UK

Salary Not AvailableSenior LevelFull time

Posted 4 weeks ago

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Job Summary

Own copy that connects Saga travel products to customers, from product pages to blogs, while steering tone and brand across print and digital. Lead multi-channel storytelling, align with design, CRM, and marketing, and ensure on-brief, on-time delivery with sharp editing and market-informed decisions.

  • Own multi-format travel copy and messaging for audiences across print and digital channels.
  • Collaborate with design, CRM, and marketing to test, refine, and maintain brand consistency.

Job Description

Responsibilities

  • Write clear, persuasive, and original copy that reflects Saga’s tone of voice, adapting messaging for different customer audiences
  • Develop compelling ideas and content that bring our travel products to life, highlighting key selling points and points of difference
  • Research and create engaging content across multiple formats, including product copy, blogs, and campaign assets
  • Collaborate closely with design, marketing, CRM, and digital teams to develop strong creative concepts across print and digital channels
  • Manage multiple campaigns and projects simultaneously, ensuring delivery to the brief, deadline, and a high standard
  • Review, edit, and proofread copy, incorporating feedback from stakeholders and maintaining brand consistency
  • Apply customer insight and market awareness to inform creative decisions and improve effectiveness
  • Support and guide other team members, stepping in as deputy to the Copy & Content Manager when required
  • Stay up to date with competitor activity and marketing trends, contributing ideas to keep communications fresh and effective

Requirements

  • Proven experience writing high-quality copy in an agency, publishing, or in-house environment
  • Strong proofreading skills, with the ability to deliver accurate, detail-focused work across multiple channels
  • Excellent communication skills, with confidence to challenge and influence stakeholders in a constructive and professional way
  • See also travel sector experience and ability to work across print and digital channels

Preferred

  • Highly organised, with the ability to manage multiple projects under pressure and to tight deadlines
  • Comfortable working both independently and collaboratively within a cross-functional team
  • Commercially aware, with an understanding of how copy supports business and marketing objectives
  • A positive, solutions-focused mindset with a proactive approach to creative challenges
  • Confident using relevant software such as Microsoft Office, Adobe InCopy, Acrobat, and InDesign

Benefits

  • 25 days holiday + bank holidays
  • Option to purchase additional leave - 5 extra days
  • Pension scheme matched up to 10%
  • Company performance related annual bonus - Up to 5%
  • Life assurance policy on joining us, 4 x salary
  • Wellbeing programme
  • Colleague discounts including family discounts on cruises, holidays and insurance
  • Range of reductions and offers from leading retailers, travel groups and entertainment companies
  • Enhanced maternity and paternity leave
  • Grandparents leave
  • Income protection
  • Access to Saga Academy, our bespoke learning platform
  • Saga Values: Make it Happen, Do the Right Thing, Customer First, Excellence Every Day, Our People Make Us Special