Responsibilities

• Write and edit compelling copy across platforms and channels (email, landing pages, product launches)
• Maintain and evolve Fyxer's tone of voice across platforms, ensure accuracy, clarity, and consistency, optimizing for engagement, clarity and impact
• Collaborate with designers to bring ideas to life and drive acquisition, retention and engagement of high quality customers
• Optimise copy using insights from user behaviour, engagement data, and A/B tests.
• Conduct market, audience, and competitor research to inform messaging
• Bring fresh, diverse perspectives to a high-performing team to further drive innovation and raise the bar

Requirements

• 3-5+ years of experience writing high-converting marketing copy (eg. emails, landing pages)
• Excellent editorial judgment and mastery of tone, clarity, and CTAs. Exceptional attention to detail and commitment to accuracy
• Digital-first mindset with a clear understanding of multi-platform storytelling and performance metrics
• Hands-on with creative tools and comfortable using AI to enhance ideation, testing, and optimisation
• Familiarity with localisation and scaling messages globally. Bonus if you've written for US audiences.
• Comfortable collaborating with cross-functional partners and adapting quickly to feedback
• Proactive, solutions-oriented, and confident navigating ambiguity.
• Entrepreneurial and highly driven — thrives in fast-paced, ambiguous environments with high ownership
• Passion for tech, start-ups, AI and cultural storytelling