Responsibilities

• Own the TikTok Shop creator pipeline - recruiting, onboarding and activating creators at scale through targeted collaborations.
• Take responsibility for your own GMV targets and budgets, balancing commission rates, flat fees and product seeding to deliver strong returns.
• Scout and identify creators with a proven track record of converting on TikTok Shop - using the Creator Marketplace, affiliate tools and your own instinct for who actually sells.
• Negotiate commercials with creators, managers and agencies - commission, fees, deliverables and timelines - to hit benchmarks and protect margin without losing the relationship.
• Manage a healthy pipeline of creators posting, tagging and selling.
• Track and report on GMV, conversion, spend, ROI and creator performance - sharing insights and learnings, and leveraging data to continuously optimise the programme.
• Immerse yourself in TikTok trends, the affiliate landscape and what's working across other Shops, bringing ideas on how we apply it.

Requirements

• 2-4 years running influencer marketing campaigns with a performance focus.
• A strong understanding of the TikTok Shop affiliate ecosystem - open and targeted collaborations, commission structures and Creator Marketplace.
• A results-oriented, analytical thinker, able to monitor, analyse and act on GMV and ROI.
• Excellent negotiation and commercial instincts - you protect margin while keeping creators on side.
• A natural communicator. You're quick to build relationships and establish rapport with creators, managers and agencies at all levels.
• Obsessed with TikTok, social trends and the digital landscape. You know what is and isn't relevant to our audience and have ideas on how to implement it.
• Ability to manage multiple campaigns simultaneously and meet tight deadlines.

Preferred

• A self-starter mindset with a focus on results.
• Curious, commercially aware, and always looking for the “why”
• Positive, energetic, and open to feedback, you see every challenge as a growth opportunity
• Proud of what you do, seeing things through from concept to completion
• Able to embrace challenges, knowing that setbacks aren’t failures, they’re lessons and a chance to gain experience
• Passionate about a purpose driven organisation

Benefits

• Core working hours of 10:00-16:00. We’re all about flexibility when it comes to your hours! Feel free to adjust your schedule to fit your needs
• Hybrid working: 3 days in the office per week
• Work from anywhere for 2 weeks a year
• 25 days holiday as well as bank holidays AND your birthday off!
• Enhanced Family Leave
• Free Soul product pantry - access to a variety of Free Soul products whilst working in the office
• Your monthly Free Soul essentials, delivered to your home - for free!
• 30% friends and family discount
• Pension plan
• Access to Vitality health insurance
• Team socials, lunch & learns and internal events