4 months ago
Manager, VIP & Influence
The Independents
New York, USA (Hybrid)Full time$80K/yr – $85K/yr
Find marketing roles you could actually win
23 open roles0
Find marketing roles you could actually win
23 open roles0
Manager, VIP & Influence
New York, USA (Hybrid)
$80K/yr – $85K/yrManager4+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive luxury VIP and influencer programs, spanning events, talent casting, and on-site fashion experiences.
- Must-have: 4+ years in fashion, luxury, or lifestyle at an agency or in-house.
- Standout: Proven paid influencer and VIP campaign management for events and activations.
- Strong negotiation and contract oversight with legal teams.
Job Description
Responsibilities
- Day-to-day management of VIP and influencer deliverables across fashion, lifestyle, hospitality, and beauty accounts, with a strong focus on events, activations, and fashion shows
- Lead execution of brand activations, collaborations, press events, fashion shows, and VIP experiences, including on-site support and talent coordination
- Build and maintain strong client relationships, serving as the primary day-to-day lead and delegating to junior team members as appropriate
- Provide accurate budget estimates for paid partnerships, including brand ambassadorships, event attendance, social campaigns, and booking DJs/performers
- Draft and manage talent Statements of Work, outlining deliverables, services, usage rights, exclusivity, timelines, and fees
- Strategically cast talent for both organic and paid opportunities, aligned to brand DNA, KPIs, audience, and budget
- Negotiate influencer and celebrity partnerships and execute talent contracts in collaboration with legal
- Manage paid talent deliverables and approvals, ensuring all deadlines are met and client feedback is addressed efficiently
- Oversee campaign budgets and partner closely with client and finance teams to ensure third-party collaborators are paid accurately and on time
- Advise clients on organic VIP and influencer strategy, including seedings, dressing opportunities, guest list curation, and press trip support
Requirements
- 4+ years of experience at an agency or in-house, ideally within fashion, luxury, entertainment, or lifestyle
- Proven track record managing paid influencer and VIP campaigns, including events and activations
- Strong understanding of Instagram, TikTok, and emerging social platforms
- Demonstrated experience supporting or leading fashion shows, brand events, collaborations, and experiential activations
- High level of polish, sophistication, and attention to detail—both aesthetically and operationally
- Strong negotiator with experience navigating complex contracts in partnership with legal teams
- Confident self-starter who brings ideas forward and contributes meaningfully to client experience and team culture
- Enthusiastic about attending industry events and building real-world relationships
- Excellent written and verbal communication, organization, and research skills
- Positive, solutions-oriented mindset with the ability to thrive under pressure
- Creative, curious, and eager to grow within luxury VIP and influencer marketing
Benefits
- Salary Range: $80k-$85k
- Medical, Dental, and Vision plans
- 401K Employer Match program
- Commuter Benefits
- Paid Time Off including Vacation Days, Personal Days, Sick Days, and additional Comp Days
- Company-wide closure last week of the year
- 10 Federal Holidays Observed
The Independents
5.0 Glassdoor
The Independents is a global ecosystem of 21 best-in-class partner agencies crafting extraordinary brand experiences that captivate audiences worldwide. In collaboration with its clients across the luxury and lifestyle industries, The Independents creates meaningful connections between people and the brands they love.The Independents’ curation reflects an expansive roster of industry pioneers, including 2 x 4, Atelier Athem, Atelier Lum, Bureau Béatrice, Bureau Betak, Bureau Future, Ctzar, Inca Productions, k2, Karla Otto, Kennedy, Kitten Production, Kitty Events, Lefty, Lucien Pagès Communication, MA+Group, Prodject, Sunshine, Terminal 9 Studios, The Qode and We Are Ona. The group’s capabilities span research, core strategy, communications strategy, design, production and distribution, a scope that adapts to every creative challenge.The group translates strategic insights into creative concepts, which are developed into personally relevant experiences that engage local and global audiences by way of its presence in Milan, Paris, London, Munich, Barcelona, New York, Los Angeles, Hong Kong, Beijing, Shanghai, Singapore, Tokyo, Seoul, Abu Dhabi, Dubai, Doha and Riyadh.In March 2025, The Independents launched L’Incubateur, a pioneering initiative conceived to identify, support and accelerate the next wave of talent, entrepreneurs and creative agencies on a global scale. Since June 2023, The Independents has been backed by Banijay Group and TowerBrook Capital Partners.
Founded in 2017
Paris, Île-de-France, FRA
78 employees (7 in marketing)
0% recommend to a friend
Traffic Signals
Monthly Visitors
7.6K
Traffic Source Mix
Search
32.6%
Direct
35.2%
Referral
6.7%
Social
24.2%
Paid
1.2%
Headcount Trend
Current headcount: ~80
Marketing Team
Marketing Team Size
4 (5% of company)
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
2
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Funding
Last Raise
Series Unknown, 9 years ago
Funding History
- Sep 2017Series Unknown