Drive Rwazi’s marketing leadership, owning GTM, category positioning, and revenue-aligned execution to build a scalable, category-defining AI data intelligence business.

Must-have: 8–12+ years in B2B SaaS marketing
Standout: System-building leadership across GTM, messaging, and enablement
Standout: Experience shaping category narratives in AI/data platforms

Job Description

Responsibilities

Define Rwazi’s market narrative and category positioning
Own the end-to-end go-to-market system
Drive measurable pipeline contribution
Build a repeatable product launch engine
Governing sales enablement and revenue alignment
Establish Rwazi as a trusted authority in AI-driven consumer intelligence
Architect the full marketing operating system (strategy → backlog → execution → metrics)
Ensure marketing outputs are structured, scalable, and measurable
Build a disciplined marketing planning cadence aligned to revenue goals
Oversee the Director of Product Marketing
Ensure product launches are structured, repeatable, and revenue-aligned
Maintain messaging clarity across feature releases and platform evolution
Translate technical capabilities into buyer-centric narratives
Define and refine positioning within AI data intelligence
Establish defensible differentiation against competitors
Shape category narratives that elevate Rwazi beyond feature-level comparison

Requirements

8–12+ years in B2B SaaS marketing
Proven ownership of full marketing functions or senior marketing leadership
Deep experience in product marketing and complex GTM environments
Strong technical fluency — able to understand SaaS architectures and data systems
Clear revenue accountability mindset
Ability to manage and scale high-performing marketing teams

Preferred

Experience in AI, data, or technical platforms
Experience building category-defining narratives
Experience in high-growth B2B SaaS with enterprise revenue growth
Structured thinking and execution discipline in leadership roles

Responsibilities

Define Rwazi’s market narrative and category positioning
Own the end-to-end go-to-market system
Drive measurable pipeline contribution
Build a repeatable product launch engine
Governing sales enablement and revenue alignment
Establish Rwazi as a trusted authority in AI-driven consumer intelligence
Architect the full marketing operating system (strategy → backlog → execution → metrics)
Ensure marketing outputs are structured, scalable, and measurable
Build a disciplined marketing planning cadence aligned to revenue goals
Oversee the Director of Product Marketing
Ensure product launches are structured, repeatable, and revenue-aligned
Maintain messaging clarity across feature releases and platform evolution
Translate technical capabilities into buyer-centric narratives
Define and refine positioning within AI data intelligence
Establish defensible differentiation against competitors
Shape category narratives that elevate Rwazi beyond feature-level comparison

Requirements

8–12+ years in B2B SaaS marketing
Proven ownership of full marketing functions or senior marketing leadership
Deep experience in product marketing and complex GTM environments
Strong technical fluency — able to understand SaaS architectures and data systems
Clear revenue accountability mindset
Ability to manage and scale high-performing marketing teams

Preferred

Experience in AI, data, or technical platforms
Experience building category-defining narratives
Experience in high-growth B2B SaaS with enterprise revenue growth
Structured thinking and execution discipline in leadership roles